Social media strategy
Pick platforms, pillars, cadence and formats, and run a content calendar with CMO.so's LinkedIn queue as the engine.

Post on LinkedIn, Instagram, Facebook, TikTok, YouTube, X and more without the blank page. Plan the calendar, write posts that fit each platform and grow an audience that turns into customers.
Free · Works with Claude, ChatGPT, Codex and Cursor
Pick platforms, pillars, cadence and formats, and run a content calendar with CMO.so's LinkedIn queue as the engine.
Write one YouTube Short's title, description, tags and hashtags so it's found and watched, and check the video before it goes out: the first seconds, the loop, captions inside the safe zones, licensed music and no other platform's watermark; then save it to the CMO.so YouTube queue.
Grow organically on Instagram, TikTok and Facebook: profile, formats, posting rhythm, hooks and what to measure.
Choose and run mainland-Chinese platforms (Xiaohongshu, WeChat, Douyin, Weibo, Zhihu, Bilibili): native notes, articles and video packs, compliance checks and a draft-only hand-off.
Plan a long-form YouTube channel: positioning, topics from outlier analysis, titles and thumbnails, scripts, a 90-day plan and what to measure.
Build a presence on Threads, Bluesky and Mastodon: fit check, profile and server setup, native posts within each network's limits, discovery, reply routine and honest measurement.
Run a voluntary programme where employees and founders share the company's news in their own words: opt-in, share kits with varied angles, disclosure, staggered timing and honest tracking.
Build an audience on X: positioning, posts and threads, reply strategy and what to measure.
Write Facebook Page posts that land before 'See more' (question, behind the scenes, tip, before/after, offer, story), adapt one idea from LinkedIn or the blog, then queue them in CMO.so.
Write and lint LinkedIn posts (story, how-to, opinion, carousel, poll) with strong hooks, then queue them in CMO.so.
Start or grow a community (Discord, Slack, forum, Reddit) that drives product growth and loyalty.
Prepare for and run the response when something goes wrong in public: triage and severity, pausing scheduled posts, holding statements, fair moderation, approvals and the stand-down.
Turn articles and product pages into keyword-led Pins, boards and a steady fresh-Pin schedule that brings search traffic from Pinterest.
Write one TikTok video's caption so it's found in TikTok search and watched to the end: the keyword in the first line, 3-5 specific hashtags, no dead links; and check the video before it goes out: the first second, completion and loop, on-screen words in the safe zone, the cover frame, music rights, no other app's watermark and the AI label; then save it to the CMO.so TikTok queue.
Write Instagram posts where the picture does the stopping and the caption does the keeping: the short title and line on the picture, a set of 4 for steps or tips, and a caption with a hook before '… more', no links and 3-5 hashtags; adapt one idea from LinkedIn, Facebook or the blog, then queue it in CMO.so.
Positioning, content pillars and a test plan for LinkedIn, judged by what the numbers actually say.
Watch public conversations for the brand, competitors, buyer questions and rising topics, surface only the few worth a reply or a post, and turn themes into content ideas.
Grow reach through comments, replies and connection notes with a daily routine that does not feel spammy.
Ideas, hooks, scripts and an edit plan for Reels, TikTok and Shorts from what the business already knows.
Write Google Business Profile posts that nearby customers act on: a first line that says what's new, why it matters locally, one action that matches the post's button, about 300 characters, no links, phone numbers, hashtags or regulated-product claims; adapt an idea or article, then queue it in CMO.so.
Earn an honest, disclosed presence in the subreddits where buyers ask questions: map each community's rules, contribute first, draft launch posts and replies, and correct outdated threads AI answers rely on.
Find, vet and brief creators, structure deals and measure what each partnership returns.
Audit and rewrite a LinkedIn profile or company page: headline, About, experience, Featured and banner.
Measure social performance honestly: engagement, reach, clicks and pipeline, with benchmarks and next tests.
Paste a prompt into your agent. It picks the skill, asks for anything it needs and hands back the result. Words in a highlight are yours to change.
Which platforms to use, content pillars, cadence and a calendar you can keep up.
Plan a month of social posts for my coffee shop.Posts with strong hooks in story, how-to and opinion formats, checked against LinkedIn's habits.
Write 5 LinkedIn posts for this week about our new product launch.Ideas, hooks, scripts and an edit plan for Reels, TikTok and Shorts.
Give me 10 Reel ideas with hooks for a dental clinic.A rewritten headline, About section and featured items that make people follow and reply.
Audit my LinkedIn profile and rewrite the headline and About.A title (40-60 characters, never over 100), a short description with up to 3 hashtags, and 5-8 tags
Write a title for this ShortA platform choice with reasons and a per-platform role
Grow our InstagramA platform choice with the job each platform does
We're entering the China market, which social platforms?Channel positioning, 3-4 pillars and a 90-day plan
Help us start a YouTube channelA go / not-yet verdict per network with the reason
Should we be on Bluesky or Threads?A programme blueprint: opt-in, roles, rhythm, nudges and recognition
Get our team to share our LinkedIn postsA profile fix: bio, pinned post, banner line
Help me grow on XA Facebook Page post with a first line that works alone, a short body and a real question or one next step
Write a Facebook post about thisA community strategy: identity, model, platform, core weekly loop, 90-day plan
Should we start a community?Situation type and severity level with the reason and first actions
People are angry at us online, what do we do?A fit verdict and a keyword map: profile, boards and Pins, with the phrase each targets
Should we be on Pinterest?A caption: hook and keyword first, under about 150 characters before 3-5 hashtags (never over 2,200)
Write a TikTok caption for this videoThe words on the picture: a title of 2-5 words and a supporting line (or one per picture for a set of 4)
Write an Instagram caption for thisA positioning brief: objective, audience, exclusions, 2-4 pillars with shares, 90-day success signs
What should I post about on LinkedIn?A listening setup: keyword groups, exclusions, sources and cadence
What are people saying about us online?A weekly comment roster with caps per account and tier
My LinkedIn posts reach nobodyA Google post of about 300 characters (never over 1,500) with no link, phone, email or hashtag in the text
Write a Google post for thisA subreddit table: rules, flair, self-promotion limits, account requirements, fit, date checked
How do we market on Reddit without getting banned?A partner model choice and a scored shortlist of creators
Should we work with influencers?A performance report: what went out, robust engagement figures, top and bottom posts, outcomes
How is our social media doing?In Claude Code, run these two commands. Other agents: copy a skill's folder into their skills directory.
/plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills/plugin install cmo-so-social@cmo-soNo special syntax. The agent reads each skill's description and picks the one that fits.
“Plan a month of social posts for my coffee shop.”The agent asks what it needs, follows the skill's steps and checks, and hands back the result the skill promises.
What they do, what they cost and how to use them with your agent.
LinkedIn, Instagram, Facebook, TikTok, YouTube, X, Threads, Bluesky, Mastodon, Pinterest, Reddit, Google Business Profile and the main Chinese platforms.
There are also skills for social strategy, analytics, community, influencer partnerships, employee advocacy, social listening and crisis response, which apply across platforms.
These skills write and plan. To publish on LinkedIn, Facebook, Instagram, Google Business, YouTube or TikTok, connect the channel in cmo.so and use the matching core queue skill.
Each post is shown to you for approval first, and you can let a channel run on its own later once you trust it.
Yes. All 24 are open source under the MIT licence, so you can use, change and share them, including for client work, without paying or asking permission.
Where a skill adapts someone else's open work, its page credits the source and the licence. Repos with a copyleft licence are only used for ideas, and repos with no licence aren't used at all.
Claude Code installs them from the cmo.so marketplace. Any agent that reads SKILL.md folders, such as Codex or Cursor, can use them by copying the folder into its skills directory.
The core skills also work in Claude, ChatGPT and other MCP clients through the cmo.so MCP server, so you can use whichever assistant you already have.
In Claude Code, add the marketplace with /plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills, then install the group with /plugin install cmo-so-social@cmo-so. That adds all 24 skills in one go.
Ask in plain words afterwards and the agent picks the skill that fits. For other agents, copy the folders of the skills you want from GitHub into the agent's skills directory.
No. The Social & community skills work on their own with whatever your agent can already see and do: your files, the pages you share and the data you paste in.
A free cmo.so account only matters if you want Maggie to plan, write and publish for your website too. The core skills connect your agent to it, and every change is shown to you before it happens.
No. Ask for the outcome you want in plain words and the agent picks the right skill, asks for anything it's missing and follows the skill's steps.
If you'd like a starting point, the section above lists an everyday job for every skill on this page with a prompt you can copy. Words in a highlight are the ones to change for your business.
A prompt is one request. A skill is the method behind the job: the questions to ask first, the order of the steps, the quality checks and the format of the result.
That's what makes the answer reliable. The skill stops the agent skipping research, inventing numbers or handing back something you can't use, and you can read every step it will take.
Yes. A skill is a plain Markdown file, so you can edit its steps, add your own checks and examples, and keep your version in your own repo. The MIT licence allows it.
If your change would help others too, suggest it on the skills page or open a pull request on GitHub, and it may be folded into the library for everyone.
No. A skill only guides your own agent; your files, documents and data stay wherever your agent and its tools keep them.
cmo.so only sees what you connect to cmo.so, for example when you use the core skills through the MCP server with your account.
They're maintained in the public cmo-so-skills repo and synced to this site, so new and improved skills show up here as soon as they ship. In Claude Code, update the marketplace to pick them up.
Upvotes and downvotes show us which skills people rely on, and those are the first we improve.
Suggest an open-source repo on the skills page: Maggie reads it, checks the licence and decides whether to add it as a new skill, use it to improve one, or put it to a vote.
You can also browse the other categories below; many jobs span more than one, and the agent can combine skills in a single request.
Every category is free and installs the same way.
Work with cmo.so from your agent: connect, plan the blog, review drafts, publish, report.
AI visibility monitor · Blog autopilot settings · Blog plannerSee CMO.so core (MCP) skills →13 skillsPositioning, customer research, competitors and the marketing plan.
Brand & product naming · Brand protection · Competitor researchSee Strategy & research skills →18 skillsKeyword research, audits, technical SEO, content briefs and local search.
Comparison & alternative pages · SEO content brief · Content refreshSee SEO skills →6 skillsGet found in ChatGPT, Google AI Overviews and other AI answers.
Answer-ready content (AEO) · Agent readiness · AI brand answer monitoringSee AI search (GEO / AEO) skills →8 skillsBlog posts, copy, editing and content calendars.
Blog post writing · Content repurposing · Content strategySee Content & copy skills →6 skillsNewsletters, sequences and lifecycle email.
Retention & churn prevention · Cold email & outbound · Email deliverabilitySee Email & lifecycle skills →11 skillsPlan, launch, audit and monitor paid campaigns.
Ad creative · Paid ads audit · Ad budget, bidding & forecastingSee Paid ads skills →10 skillsLanding pages, forms, pricing pages and A/B tests.
A/B testing & experiments · Checkout & cart recovery · Form optimisationSee Conversion (CRO) skills →5 skillsTracking, attribution and reports people read.
Attribution · Campaign analytics & benchmarks · Client & executive reportSee Analytics & reporting skills →9 skillsLaunches, referrals, partnerships and marketing automation.
App store optimisation · Co-marketing & partnerships · Directory submissionsSee Growth & go-to-market skills →4 skillsOutreach, sales pages and handing leads to sales.
Proposals & statements of work · Prospecting & lead research · Revenue operationsSee Sales & revenue skills →3 skillsPictures, video and brand assets.
Marketing images · Video production · Video & podcast repurposingSee Images & video skills →Enter your website. Maggie uses the same playbooks to plan, write and publish your marketing every day.
Hi, I'm Maggie. Ask me anything about cmo.so: what I do, prices, which websites and channels I work with, or how to get started.
AI answers can be wrong.
They'll reply to by email.
Cookies on cmo.so. May we use analytics cookies to see which pages help people? No ads, ever.Privacy policy