Writes LinkedIn posts that a busy reader stops for, and checks them before they go out. The valuable part of a post is the thing only this author can say, so the skill interviews for specifics first, picks the format the material supports, writes to the mobile fold, and lints the result. With CMO.so connected, ideas, edits and the user's voice live in their LinkedIn queue, where Maggie writes and schedules posts.
When to use
- Drafting, editing or critiquing a LinkedIn post, hook, carousel script or poll.
- Splitting a talk, article or transcript into several standalone posts.
- Maggie's drafts sound off-voice, use emojis or hashtags the user dislikes, or run too long.
- Not for: deciding pillars and cadence (use
cmo-linkedin-strategy), comments and connection notes (usecmo-linkedin-engagement), approving and scheduling the queue (usecmo-linkedin).

