Illustration for Social & community marketing skills
Social & community skill · v0.1.0

Chinese social platforms skill

Choose and run mainland-Chinese platforms (Xiaohongshu, WeChat, Douyin, Weibo, Zhihu, Bilibili): native notes, articles and video packs, compliance checks and a draft-only hand-off.

Free · MIT licence · Copy needs a free sign-in

Category
Social & community
Works with
Claude, Codex, Cursor, any agent
Format
SKILL.md · 1,694 words
Version
v0.1.0
Price
Free · MIT

The Chinese social platforms skill file

cmo-china-social/SKILL.md1,694 words · MIT
---
name: cmo-china-social
description: Choose and run mainland-Chinese platforms (Xiaohongshu, WeChat, Douyin, Weibo, Zhihu, Bilibili): native notes, articles and video packs, compliance checks and a draft-only hand-off.
---

Mainland-Chinese social media is its own ecosystem: search happens inside apps, owned audiences live in WeChat, and each platform has strict format, link and advertising rules. This skill picks the one or two platforms that fit the business, writes each piece natively in Simplified Chinese rather than translating, packs every draft with what the platform needs to publish (title, cover, topics), runs a compliance pass, and hands drafts to the account owner to publish. Nothing is posted automatically: these platforms ban unofficial automation, and CMO.so's queue publishes to LinkedIn only.

When to use

  • Entering mainland China, or asked for Xiaohongshu (RedNote), WeChat Official Accounts or Channels, Douyin, Weibo, Zhihu or Bilibili content.
  • English posts or articles that need to become Chinese platform content.
  • Notes or articles that get no views, follows or saves.
  • Not for: Taiwan, Hong Kong or overseas Chinese audiences without checking first (they often use Facebook, Instagram, Threads, LINE or WhatsApp more; see cmo-social-strategy), Chinese website SEO (use cmo-international-seo), working with creators (use cmo-influencer), scripting video in depth (use cmo-short-form-video).
Sign in to see, copy and download the whole skillIt's free. Copying also upvotes and saves it, so you'll find it again under Saved.
Preview: the workflow, output, example, quality bar and guardrails unlock when you sign in.

Adapts open work by lancelin111/douyin-mcp-server (MIT), jihe520/social-push (none).

Everyday usage

How people use Chinese social platforms day to day

Ask in plain words. The agent picks this skill, asks for anything it needs and hands back the result. Words in a highlight are yours to change.

Most common · also on the Social & community page

Chinese social platforms

A platform choice with the job each platform does

Ask your agentWe're entering the China market, which social platforms?
  • A platform choice with the job each platform does
  • Ready-to-paste drafts per platform: title, body, topics or hashtags, cover and image brief
  • A posting plan within each account's limits, plus a comment-reply and owned-community hand-off plan
  • A pre-publish compliance checklist per draft

More things to ask

  • Write a Xiaohongshu note for our product
  • Turn this blog post into a WeChat Official Account article
  • Plan Douyin videos for our launch
  • Draft a Weibo post with the right hashtags
  • Adapt our English posts for Chinese platforms
How it works

From input to output

  1. 1You give it
    • Product, audience and market (from CMO.so `brand_get` or a short description)
    • Target platforms and the account type on each (personal, professional or creator, verified enterprise; WeChat subscription or service account)
    • Source material: published articles, product facts, photos, video
    • Language variant (Simplified Chinese for the mainland; Traditional only when asked)
    • The account's own back-end or creator-centre numbers, if improving an existing account
  2. 2It works through the method
    • Asks what's missing, one question at a time
    • Follows the workflow step by step
    • Checks the result against its quality bar and guardrails
  3. 3You get
    • A platform choice with the job each platform does
    • Ready-to-paste drafts per platform: title, body, topics or hashtags, cover and image brief
    • A posting plan within each account's limits, plus a comment-reply and owned-community hand-off plan
    • A pre-publish compliance checklist per draft
Why a skill

The skill against the alternatives

Do it yourselfHire helpChinese social platforms skill
CostYour own timeAgency or freelancer feesFree, MIT licence
Time to a first resultHours, every timeDays to weeks, plus revisionsMinutes, in your agent
ConsistencyDepends on remembering every stepAs long as the retainer lastsSame steps and checks every run
The methodIn your headTheir process, often hiddenWritten down: read it, change it
Who does the workYou, from scratchSomeone learning your businessYour agent, following the skill
FAQ

Questions about the Chinese social platforms skill

What it does, what it needs and how to use it with your agent.

Still not sure?Try it free on your own website and see the first posts before you decide.
Start free
What is the Chinese social platforms skill?

Choose and run mainland-Chinese platforms (Xiaohongshu, WeChat, Douyin, Weibo, Zhihu, Bilibili): native notes, articles and video packs, compliance checks and a draft-only hand-off.

It's one of cmo.so's open Social & community skills: a SKILL.md file that tells an AI agent when to use it, what to ask you first, the steps to follow, the checks to pass and what to hand back, so the job is done the same careful way every time.

When should I use it?

Reach for it when you'd otherwise say something like “We're entering the China market, which social platforms?”, “Write a Xiaohongshu note for our product”, “小红书笔记怎么写”. Your agent reads the skill's description and picks it for requests like these, so you don't need to name it.

If a request is close but not quite right, the skill says so and points to the related skill that fits better, instead of forcing a poor answer.

What do I need to give it?

It works best with product, audience and market (from CMO.so `brand_get` or a short description); target platforms and the account type on each (personal, professional or creator, verified enterprise; WeChat subscription or service account); source material: published articles, product facts, photos, video; language variant (Simplified Chinese for the mainland; Traditional only when asked); and the account's own back-end or creator-centre numbers, if improving an existing account.

You don't have to prepare everything up front. The skill asks for missing pieces one at a time and says plainly when it's working from an assumption instead of your data.

What do I get back?

You get a platform choice with the job each platform does; ready-to-paste drafts per platform: title, body, topics or hashtags, cover and image brief; a posting plan within each account's limits, plus a comment-reply and owned-community hand-off plan; and a pre-publish compliance checklist per draft.

Every result comes from a written method with a quality bar, so numbers name their source, claims are checked and the output is ready to use or share rather than a rough draft.

Is it free?

Yes. The skill is open source under the MIT licence, so you can use it, change it and share it, including for client work.

Seeing, copying and downloading the whole file on cmo.so needs a free sign-in. Copying also upvotes and saves it, so you can find it again under Saved on the skills page.

Which AI agents can use it?

Claude Code installs it from the cmo.so marketplace. Any agent that reads SKILL.md folders, such as Codex or Cursor, can use it once the folder is in its skills directory.

You can also paste the copied skill into ChatGPT, Claude or any assistant at the start of a conversation and ask it to follow the skill.

How do I install it?

In Claude Code, run /plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills, then /plugin install cmo-so-social@cmo-so. That installs this skill together with the rest of the Social & community group.

For other agents, sign in, press Copy or Download above and put the file in your agent's skills folder as SKILL.md inside a folder named after the skill.

Do I need a cmo.so account to use it?

No. The skill works on its own with whatever your agent can already see and do: your files, the pages you share and the data you paste in.

With cmo.so connected it can go further, using tools such as brand_get, posts_list through the MCP server. Every change is previewed and confirmed before it happens.

Which skills work well with it?

It pairs well with Social media strategy; Content repurposing; Short-form video; and International SEO & localisation. The agent can hand over from one to the next in the same conversation, for example research first, then the plan, then the writing.

Each of them has its own page with what it needs and what it returns, linked below.

Can I change it to fit my business?

Yes. It's a plain Markdown file, so you can edit the steps, add your own checks and examples, and keep your version in your own repo. The MIT licence allows it.

If your change would help others too, suggest it on the skills page or open a pull request on GitHub, and it may be folded into the library for everyone.

Where does the method come from?

It's written by cmo.so and adapts open work by others, credited on this page: lancelin111/douyin-mcp-server (MIT); and jihe520/social-push (none).

Only permissively licensed work is adapted; copyleft repos are used for ideas only and repos without a licence aren't used at all.

Is my data sent to cmo.so when the agent uses it?

No. The skill only guides your own agent; your files, documents and data stay wherever your agent and its tools keep them.

cmo.so only sees what you connect to cmo.so. Your votes and saves on this page are stored against your cmo.so sign-in.

Ready when you are!

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