Illustration for Social & community marketing skills
Social & community skill · v0.1.0

Reddit marketing skill

Earn an honest, disclosed presence in the subreddits where buyers ask questions: map each community's rules, contribute first, draft launch posts and replies, and correct outdated threads AI answers rely on.

Free · MIT licence · Copy needs a free sign-in

Category
Social & community
Works with
Claude, Codex, Cursor, any agent
Format
SKILL.md · 1,400 words
Version
v0.1.0
Price
Free · MIT

The Reddit marketing skill file

cmo-reddit/SKILL.md1,400 words · MIT
---
name: cmo-reddit
description: Earn an honest, disclosed presence in the subreddits where buyers ask questions: map each community's rules, contribute first, draft launch posts and replies, and correct outdated threads AI answers rely on.
---

Reddit is not a place to drop links: communities remove promotion, moderators ban accounts, and readers punish anything that smells like an ad. It is also where buyers ask each other honest questions, and its threads are often quoted by AI assistants and search results for years. This skill builds a presence that works with those facts: find the communities where buyers ask, learn each one's rules, contribute plain help first, mention the product only with disclosure and only where it answers the question, and correct outdated threads with evidence. The person posts everything by hand from their own account.

When to use

  • "How do we use Reddit?", choosing subreddits, a launch or showcase post, an AMA.
  • Replying to a thread that asks for a tool like the user's, or one that says something wrong or outdated about them.
  • A post or account was removed or banned and the user wants to know why.
  • Not for: building and running a community the business owns (use cmo-community), finding which sources AI answers cite across the web (use cmo-ai-citation-gaps), mining Reddit for customer language as research (use cmo-customer-research), Reddit ads (use cmo-ads-strategy).
Sign in to see, copy and download the whole skillIt's free. Copying also upvotes and saves it, so you'll find it again under Saved.
Preview: the workflow, output, example, quality bar and guardrails unlock when you sign in.

Adapts open work by EdoStra/Marketing-for-Founders (CC-BY-SA-4.0).

Everyday usage

How people use Reddit marketing day to day

Ask in plain words. The agent picks this skill, asks for anything it needs and hands back the result. Words in a highlight are yours to change.

Most common · also on the Social & community page

Reddit marketing

A subreddit table: rules, flair, self-promotion limits, account requirements, fit, date checked

Ask your agentHow do we market on Reddit without getting banned?
  • A subreddit table: rules, flair, self-promotion limits, account requirements, fit, date checked
  • Disclosed reply drafts and launch or showcase posts in Reddit's register
  • A list of outdated or wrong threads to correct, with evidence
  • A weekly participation routine and what to measure

More things to ask

  • Which subreddits should we be in?
  • Write a Reddit launch post
  • Find Reddit threads where people ask for a tool like ours
  • Help me answer this Reddit question
  • Our Reddit post got removed
  • AI answers quote an old Reddit thread about us
How it works

From input to output

  1. 1You give it
    • What the business sells, to whom, and honest strengths and weaknesses against alternatives (from CMO.so `brand_get` or the user)
    • The person's own Reddit account: age, karma, history, and willingness to disclose the affiliation
    • Buyer questions, candidate subreddits and any threads the user already knows about
    • The goal: launch, feedback and testers, ongoing presence, or correcting what threads say
  2. 2It works through the method
    • Asks what's missing, one question at a time
    • Follows the workflow step by step
    • Checks the result against its quality bar and guardrails
  3. 3You get
    • A subreddit table: rules, flair, self-promotion limits, account requirements, fit, date checked
    • Disclosed reply drafts and launch or showcase posts in Reddit's register
    • A list of outdated or wrong threads to correct, with evidence
    • A weekly participation routine and what to measure
Why a skill

The skill against the alternatives

Do it yourselfHire helpReddit marketing skill
CostYour own timeAgency or freelancer feesFree, MIT licence
Time to a first resultHours, every timeDays to weeks, plus revisionsMinutes, in your agent
ConsistencyDepends on remembering every stepAs long as the retainer lastsSame steps and checks every run
The methodIn your headTheir process, often hiddenWritten down: read it, change it
Who does the workYou, from scratchSomeone learning your businessYour agent, following the skill
FAQ

Questions about the Reddit marketing skill

What it does, what it needs and how to use it with your agent.

Still not sure?Try it free on your own website and see the first posts before you decide.
Start free
What is the Reddit marketing skill?

Earn an honest, disclosed presence in the subreddits where buyers ask questions: map each community's rules, contribute first, draft launch posts and replies, and correct outdated threads AI answers rely on.

It's one of cmo.so's open Social & community skills: a SKILL.md file that tells an AI agent when to use it, what to ask you first, the steps to follow, the checks to pass and what to hand back, so the job is done the same careful way every time.

When should I use it?

Reach for it when you'd otherwise say something like “How do we market on Reddit without getting banned?”, “Which subreddits should we be in?”, “Write a Reddit launch post”. Your agent reads the skill's description and picks it for requests like these, so you don't need to name it.

If a request is close but not quite right, the skill says so and points to the related skill that fits better, instead of forcing a poor answer.

What do I need to give it?

It works best with what the business sells, to whom, and honest strengths and weaknesses against alternatives (from CMO.so `brand_get` or the user); the person's own Reddit account: age, karma, history, and willingness to disclose the affiliation; buyer questions, candidate subreddits and any threads the user already knows about; and the goal: launch, feedback and testers, ongoing presence, or correcting what threads say.

You don't have to prepare everything up front. The skill asks for missing pieces one at a time and says plainly when it's working from an assumption instead of your data.

What do I get back?

You get a subreddit table: rules, flair, self-promotion limits, account requirements, fit, date checked; disclosed reply drafts and launch or showcase posts in Reddit's register; a list of outdated or wrong threads to correct, with evidence; and a weekly participation routine and what to measure.

Every result comes from a written method with a quality bar, so numbers name their source, claims are checked and the output is ready to use or share rather than a rough draft.

Is it free?

Yes. The skill is open source under the MIT licence, so you can use it, change it and share it, including for client work.

Seeing, copying and downloading the whole file on cmo.so needs a free sign-in. Copying also upvotes and saves it, so you can find it again under Saved on the skills page.

Which AI agents can use it?

Claude Code installs it from the cmo.so marketplace. Any agent that reads SKILL.md folders, such as Codex or Cursor, can use it once the folder is in its skills directory.

You can also paste the copied skill into ChatGPT, Claude or any assistant at the start of a conversation and ask it to follow the skill.

How do I install it?

In Claude Code, run /plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills, then /plugin install cmo-so-social@cmo-so. That installs this skill together with the rest of the Social & community group.

For other agents, sign in, press Copy or Download above and put the file in your agent's skills folder as SKILL.md inside a folder named after the skill.

Do I need a cmo.so account to use it?

No. The skill works on its own with whatever your agent can already see and do: your files, the pages you share and the data you paste in.

With cmo.so connected it can go further, using tools such as brand_get, ai_visibility_get through the MCP server. Every change is previewed and confirmed before it happens.

Which skills work well with it?

It pairs well with Community marketing; AI citation gap finder; Product launch; and Customer research & ICP. The agent can hand over from one to the next in the same conversation, for example research first, then the plan, then the writing.

Each of them has its own page with what it needs and what it returns, linked below.

Can I change it to fit my business?

Yes. It's a plain Markdown file, so you can edit the steps, add your own checks and examples, and keep your version in your own repo. The MIT licence allows it.

If your change would help others too, suggest it on the skills page or open a pull request on GitHub, and it may be folded into the library for everyone.

Where does the method come from?

It's written by cmo.so and adapts open work by others, credited on this page: EdoStra/Marketing-for-Founders (CC-BY-SA-4.0).

Only permissively licensed work is adapted; copyleft repos are used for ideas only and repos without a licence aren't used at all.

Is my data sent to cmo.so when the agent uses it?

No. The skill only guides your own agent; your files, documents and data stay wherever your agent and its tools keep them.

cmo.so only sees what you connect to cmo.so. Your votes and saves on this page are stored against your cmo.so sign-in.

Ready when you are!

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