Skill objects on white: a blank open book, skill cards, a toolbox and sparkles
9 free skills · MIT

Growth & go-to-market skills for AI agents

Launch, get listed, earn press and build loops that keep bringing people in. Skills for the go-to-market jobs that happen around the product, not just on your website.

Free · Works with Claude, ChatGPT, Codex and Cursor

All Growth & go-to-market skills

9 skills · most upvoted first
Growth & go-to-market

PR & earned media

Earn coverage: angles, press releases, journalist targeting, pitches and follow-ups.

684
Growth & go-to-market

App store optimisation

App Store and Google Play listings that rank and convert: keywords, metadata, screenshots and ratings.

667
Growth & go-to-market

Free tools as marketing

Plan a free tool (calculator, checker, generator) that earns links, rankings and leads.

655
Growth & go-to-market

Product launch

Plan and run a launch or feature announcement: phases, channels, assets, Product Hunt and follow-through.

592
Growth & go-to-market

Referral & affiliate program

Design and run a referral or affiliate program: incentive, mechanics, promotion and fraud checks.

515
Growth & go-to-market

Recurring marketing loops

Set up recurring loops an agent runs on a schedule (weekly report, LinkedIn week, content refresh) on top of CMO.so.

510
Growth & go-to-market

Events & webinars

Plan, promote and convert webinars and events, from topic to follow-up sequence.

463
Growth & go-to-market

Directory submissions

Get listed in the right startup, SaaS, AI and review directories for links and discovery, without spam.

438
Growth & go-to-market

Co-marketing & partnerships

Find partners with the same audience and run joint content, webinars, bundles and integrations.

414
What you can do

An everyday job for every Growth & go-to-market skill

Paste a prompt into your agent. It picks the skill, asks for anything it needs and hands back the result. Words in a highlight are yours to change.

  1. 01

    Earn press coverage

    Angles, a press release, journalist targets, pitches and follow-ups.

    Ask your agentFind three press angles for our funding news and draft the pitch.
    Uses PR & earned media →
  2. 02

    Plan a launch

    Phases, channels, assets and a Product Hunt plan for a product or feature launch.

    Ask your agentPlan the launch of our new mobile app in 4 weeks.
    Uses Product launch →
  3. 03

    Start a referral programme

    The incentive, mechanics, promotion and fraud checks for referrals or affiliates.

    Ask your agentDesign a referral programme for my subscription box.
    Uses Referral & affiliate program →
  4. 04

    Get listed in the right directories

    The startup, SaaS, AI and review directories worth submitting to, with the copy for each.

    Ask your agentWhich directories should list my AI tool, and what should I write?
    Uses Directory submissions →
  5. 05

    App store optimisation

    Scored listing audit with brand-maturity context

    Ask your agentAudit my App Store listing
    Open the skill →
  6. 06

    Free tools as marketing

    Scored list of tool ideas with a recommended first build

    Ask your agentShould we build a free tool
    Open the skill →
  7. 07

    Recurring marketing loops

    One to three loop specs: cadence, trigger to act, steps with CMO.so tools, self-check, memory, stop rule, output

    Ask your agentRun my marketing every week
    Open the skill →
  8. 08

    Events & webinars

    Event choice and format with the business case

    Ask your agentPlan a webinar that generates leads
    Open the skill →
  9. 09

    Co-marketing & partnerships

    Scored partner shortlist with the reason each fits

    Ask your agentWho should we partner with
    Open the skill →
How to use them

Set up in a minute, then just ask

  1. 1Install all 9 Growth & go-to-market skills

    In Claude Code, run these two commands. Other agents: copy a skill's folder into their skills directory.

    /plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills/plugin install cmo-so-growth@cmo-so
  2. 2Ask in plain words

    No special syntax. The agent reads each skill's description and picks the one that fits.

    “Find three press angles for our funding news and draft the pitch.”
  3. 3Get finished work

    The agent asks what it needs, follows the skill's steps and checks, and hands back the result the skill promises.

Works with
  • Claude
  • ChatGPT
  • Codex
  • Cursor
  • Google Gemini
  • Windsurf
  • GitHub Copilot
  • Any agent that reads SKILL.md
FAQ

Questions about Growth & go-to-market skills

What they do, what they cost and how to use them with your agent.

Still not sure?Try it free on your own website and see the first posts before you decide.
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Can the agent run these on a schedule?

Yes. Recurring marketing loops sets up jobs your agent runs on a schedule, such as a weekly report, a LinkedIn week or a content refresh, so they happen without you asking each time.

Each loop records what it did, so you can review the results and adjust the schedule or stop it.

Are app stores covered?

Yes. App store optimisation covers App Store and Google Play keywords, titles, descriptions, screenshots and reviews.

It pairs well with Product launch for a new app and with Directory submissions for the listings outside the stores.

Are these Growth & go-to-market skills free?

Yes. All 9 are open source under the MIT licence, so you can use, change and share them, including for client work, without paying or asking permission.

Where a skill adapts someone else's open work, its page credits the source and the licence. Repos with a copyleft licence are only used for ideas, and repos with no licence aren't used at all.

Which AI agents can use them?

Claude Code installs them from the cmo.so marketplace. Any agent that reads SKILL.md folders, such as Codex or Cursor, can use them by copying the folder into its skills directory.

The core skills also work in Claude, ChatGPT and other MCP clients through the cmo.so MCP server, so you can use whichever assistant you already have.

How do I install all the Growth & go-to-market skills at once?

In Claude Code, add the marketplace with /plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills, then install the group with /plugin install cmo-so-growth@cmo-so. That adds all 9 skills in one go.

Ask in plain words afterwards and the agent picks the skill that fits. For other agents, copy the folders of the skills you want from GitHub into the agent's skills directory.

Do I need a cmo.so account to use them?

No. The Growth & go-to-market skills work on their own with whatever your agent can already see and do: your files, the pages you share and the data you paste in.

A free cmo.so account only matters if you want Maggie to plan, write and publish for your website too. The core skills connect your agent to it, and every change is shown to you before it happens.

Do I need to write my own prompts?

No. Ask for the outcome you want in plain words and the agent picks the right skill, asks for anything it's missing and follows the skill's steps.

If you'd like a starting point, the section above lists an everyday job for every skill on this page with a prompt you can copy. Words in a highlight are the ones to change for your business.

How is a skill different from a prompt?

A prompt is one request. A skill is the method behind the job: the questions to ask first, the order of the steps, the quality checks and the format of the result.

That's what makes the answer reliable. The skill stops the agent skipping research, inventing numbers or handing back something you can't use, and you can read every step it will take.

Can I change a skill to fit my business?

Yes. A skill is a plain Markdown file, so you can edit its steps, add your own checks and examples, and keep your version in your own repo. The MIT licence allows it.

If your change would help others too, suggest it on the skills page or open a pull request on GitHub, and it may be folded into the library for everyone.

Is my data sent anywhere?

No. A skill only guides your own agent; your files, documents and data stay wherever your agent and its tools keep them.

cmo.so only sees what you connect to cmo.so, for example when you use the core skills through the MCP server with your account.

How do the skills stay up to date?

They're maintained in the public cmo-so-skills repo and synced to this site, so new and improved skills show up here as soon as they ship. In Claude Code, update the marketplace to pick them up.

Upvotes and downvotes show us which skills people rely on, and those are the first we improve.

What if no skill does what I need?

Suggest an open-source repo on the skills page: Maggie reads it, checks the licence and decides whether to add it as a new skill, use it to improve one, or put it to a vote.

You can also browse the other categories below; many jobs span more than one, and the agent can combine skills in a single request.

More skills

Explore other categories

Every category is free and installs the same way.

18 skills

CMO.so core (MCP)

Work with cmo.so from your agent: connect, plan the blog, review drafts, publish, report.

AI visibility monitor · Blog autopilot settings · Blog plannerSee CMO.so core (MCP) skills →
13 skills

Strategy & research

Positioning, customer research, competitors and the marketing plan.

Brand & product naming · Brand protection · Competitor researchSee Strategy & research skills →
18 skills

SEO

Keyword research, audits, technical SEO, content briefs and local search.

Comparison & alternative pages · SEO content brief · Content refreshSee SEO skills →
6 skills

AI search (GEO / AEO)

Get found in ChatGPT, Google AI Overviews and other AI answers.

Answer-ready content (AEO) · Agent readiness · AI brand answer monitoringSee AI search (GEO / AEO) skills →
8 skills

Content & copy

Blog posts, copy, editing and content calendars.

Blog post writing · Content repurposing · Content strategySee Content & copy skills →
24 skills

Social & community

LinkedIn, Facebook, Instagram, Google Business, YouTube and TikTok.

Chinese social platforms · Community marketing · Employee and founder advocacySee Social & community skills →
6 skills

Email & lifecycle

Newsletters, sequences and lifecycle email.

Retention & churn prevention · Cold email & outbound · Email deliverabilitySee Email & lifecycle skills →
11 skills

Paid ads

Plan, launch, audit and monitor paid campaigns.

Ad creative · Paid ads audit · Ad budget, bidding & forecastingSee Paid ads skills →
10 skills

Conversion (CRO)

Landing pages, forms, pricing pages and A/B tests.

A/B testing & experiments · Checkout & cart recovery · Form optimisationSee Conversion (CRO) skills →
5 skills

Analytics & reporting

Tracking, attribution and reports people read.

Attribution · Campaign analytics & benchmarks · Client & executive reportSee Analytics & reporting skills →
4 skills

Sales & revenue

Outreach, sales pages and handing leads to sales.

Proposals & statements of work · Prospecting & lead research · Revenue operationsSee Sales & revenue skills →
3 skills

Images & video

Pictures, video and brand assets.

Marketing images · Video production · Video & podcast repurposingSee Images & video skills →
Ready when you are!

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