Marketing automation for social enterprises

It's software that does the repeating work of marketing a social enterprise: planning topics, writing blog and social posts about what you sell and the difference it makes, making pictures and publishing on schedule.

With cmo.so, Maggie does all of it from your website, and nothing goes out until you approve it.

Social enterprises get more customers online by being clear about what they sell and why buying from them matters, posting regularly on their own website, Google Business profile and the social channels their customers use.

Maggie writes those posts every week for both shoppers and organisational buyers, and Search Console in cmo.so shows which ones bring people to your site.

There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, which suits most small social enterprises, and Pro at £45 a month suits one posting on several channels.

Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.

It depends on who buys from you. Consumer-facing social enterprises usually start with Google Business, their own blog, and Instagram or Facebook, which are in beta.

If you sell to businesses, councils or other organisations, LinkedIn matters most, because that's where buyers and commissioners look. Each channel has its own posting times and queue.

It writes from what your website and brand profile say, and it won't invent statistics, results or stories. If you've published an impact report, posts can point readers to it.

You approve every post, and Maggie learns from your edits, so the tone stays honest and close to yours.

Carefully, and within your rules. Add house rules to your brand profile, such as never naming or picturing people without their agreement, and drafts follow them.

Every post is approved by you before it goes out, so nothing about a person is published without someone at your organisation checking it.

It helps buyers find you and understand what you offer. Maggie, your AI CMO, writes LinkedIn posts and articles for procurement teams on what you supply and the social value it brings.

cmo.so doesn't write tenders or bids, so those are still prepared by your team.

Yes, posts about your mission, your progress and your plans can be written for funders and supporters on your blog and LinkedIn.

cmo.so doesn't send email newsletters or run fundraising campaigns, so appeals still go through the tools you already use.

It won't touch your products or prices. Maggie writes and publishes posts; she never changes products, prices or stock in your online shop.

She can link posts to products and services, so a story can send readers straight to something they can buy.

Yes, because nothing goes out until you approve it. Approvals are on by default for every channel, and you can keep them on or let a channel you trust run on autopilot.

Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.

Yes. If each has its own website, add both to one account and each gets its own brand profile, channels, schedule and approvals.

If they share one website, posts can be written for café visitors and online shoppers from the same brand profile.

Yes. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.

So a staff member can manage the schedule while a director or trustee approves anything sensitive.