Small business things on white: an open sign, a card reader, a bunch of keys, a paper order book and a mug on a shop counter
Use case

Marketing automation for small businesses

You're the owner, the buyer, the bookkeeper and, after closing, the marketing department. Maggie, your AI CMO, writes your posts for your website, Google Business and social channels every week, and you approve each one from your phone.

Free to start · No credit card · 30 free posts

Used by 600+ users and trusted by teams at

  • aeglesriphal.com
  • moonlakespa.com
  • shop.theteagroup.com
  • clo100.com
  • logtrics.io
  • mymorez.com
  • nextidal.com
  • otisapp.com
  • storaitelling.com
  • theheatpumps.co.uk
  • web-translations.com
  • exposeai.tech
  • orielipo.com
  • whitelabelcrowd.fund
  • elliptic.co
  • med.moonlakespa.com
  • netdex.co.il
  • orawellness.uk
  • reenest.com
  • syngage.ai
  • thepenthouseliving.com
  • zengolf.studio
  • imaintain.uk
  • rebuildingsociety.com
  • aurasocial.world
  • goaimex.com
  • moneyparents.com
  • newgenrenewables.uk
  • osmosisai.co
  • saunders.ac
  • teeza.app
  • thursdayclub.com
Sound familiar?

Why small businesses struggle to keep their marketing going

Customers come first, then suppliers, staff and paperwork. By the time it's quiet, marketing is the last thing you have energy for.

Marketing happens after closing time

You mean to post on Sunday evening, then the VAT return, the rota and a supplier's invoice get there first. Weeks go by and your last post is about Christmas opening hours.

Word of mouth has a ceiling

Your regulars love you and tell their friends. But people who've just moved to the area, or are searching on their phone right now, have never heard of you.

“Near me” goes to the chains

When someone searches for what you do nearby, Google shows businesses with an active Google Business profile and pages that answer their question. A quiet profile sinks below the big names.

Every option seems to cost too much

An agency wants a monthly retainer, a hire means a salary, and the friend who offered to do your social posts has gone quiet. So nothing happens.

A small shop counter: a phone showing post cards waiting for approval beside a card reader, an order book, a bunch of keys and a mug of tea
Your week with Maggie

Your busiest season starts in a fortnight, and your posts are already lined up.

It's Monday morning before opening. The summer holidays start in two weeks, which is always your busiest stretch, and your website still talks about the spring.

You paste your website into cmo.so over a cup of tea. Maggie reads it and writes your brand profile: what you sell and the services you offer, the town and villages your customers come from, what sets you apart from the chain on the retail park, your competitors and the friendly, local way you talk. You correct one thing: you now open late on Thursdays.

By Tuesday the drafts are waiting, each with a picture in your business's look: a blog post answering the question customers ask you most, a Google Business post about late Thursday opening with a button to your website, a Facebook post introducing the newest member of your team and a summer offer for regulars. You approve three while waiting for a delivery and change the wording of the offer.

The posts go out at the times you set for each channel and each comes back with its link. While you're serving customers, Maggie is already planning next week's posts, and Search Console in cmo.so shows what people searched before they found you.

What you get with Maggie

The marketing team you never had time to hire

Each of those problems has an answer, and you still decide what goes out under your business's name.

A website that keeps answering questions

Posts that answer what customers ask you every day, how you work and what to expect, written for Google and for AI answers. Published to your WordPress or WooCommerce, Shopify, Wix or Webflow site, or any site through the cmo.so API.

Blog on autopilot

Found by people nearby

Regular Google Business posts keep you visible in local search, with offers, events such as a late opening or a tasting, and buttons such as Book that take people straight to you.

Google Business

Done before you open

Your first week of drafts arrives with pictures, and every week after that. Approve, edit or skip each one in a few minutes from the iPhone app or app.cmo.so.

Approvals

Sounds like you, not a robot

Enter your website and Maggie builds your brand profile: what you offer, who your customers are, what sets you apart, competitors and voice. Every post and picture starts from it.

Brand profile

One idea, every channel

One idea becomes a post for each channel in its own style: Google Business for local searches, Facebook and Instagram for regulars (in beta), LinkedIn if you sell to other businesses.

Every channel

Planned around your year

Busy seasons, quiet months, local events and holidays. Posts are planned and queued ahead, and you can pause a channel when you're closed or sold out.

Seasonal schedule
Inside the app

Your marketing team, in your pocket

Real screens from the cmo.so app on iPhone.

The cmo.so app home screen: monthly posts, website health scores and an AI visibility chartAsk Maggie: a chat where Maggie reviews 30 days of SEO and AI visibilityConnect your social accounts: LinkedIn, Google Business, Facebook, Instagram, YouTube and TikTokMaggie prepared your plan: look, voice, writing style and posting frequencyWrite a post once for LinkedIn, Google Business, Facebook and Instagram
How it works

From your website to a week of posts in four steps

  1. Enter your website

    Maggie reads it and drafts your business's brand profile in minutes.

  2. Check your profile

    Correct your opening hours and area, add what you want more of and choose your channels.

  3. Review the drafts

    Your first week of posts arrives with pictures. Approve, edit or skip each one.

  4. Let them go out

    Approved posts go out at each channel's times and every one comes back with its link.

Your other options

Why not just…

The usual ways small businesses try to keep their marketing going, and where each one runs out.

…do it yourself in the evenings?

It works for a week or two, then the evenings fill up again. Maggie writes ahead, so your posts keep going out in the weeks you're too tired to think about them.

…ask a friend or family member who's good with social media?

Kind, but it depends on their free time, and social posts alone don't fill your website or Google Business profile. Maggie covers all three, every week, and never forgets.

…pay a marketing agency?

SEO and content agencies often cost around £1,000 a month, which is a lot of takings for a small business. Maggie writes and publishes every week from £15 a month.

…write it with ChatGPT?

You still brief it, check it, make the picture and post it yourself, and it doesn't remember your business. Maggie keeps your brand profile and puts posts out on schedule.

Pricing

Cut the £5,900/mo marketing bill to £15/mo

Everything a marketing team does, done by Maggie.

What needs doingWithout cmo.soWith cmo.so
Full-time marketing hire£3,000/moIncluded
SEO and AI search (GEO) agency£1,000/moIncluded
Content writer, AI-assisted£500/moIncluded
Social media manager, freelance£800/moIncluded
Designed pictures for every post£300/moIncluded
SEO and GEO softwareRank tracking, site audits, AI visibility£250/moIncluded
AI writing and image tools£50/moIncluded
Working hoursOffice hours24/7
Total per month£5,900+From £15/mo

Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.

Founding member pricingLock in these prices for good.For the first 500 members, until 1 January 2027.
72days left
FreeTry it out
£0forever
No card needed
  • 5 social posts, 30 once verified
  • 15 Maggie messages a day
  • Upgrade any time
Start free
AirGetting started
£15/mo
Lowest paid plan
  • 2 posts a day
  • 60 Maggie messages a day
  • All channels
Choose Air
MaxSeveral channels
£45/mo
£75Save 40%
  • 24 posts a day
  • 300 Maggie messages a day
  • All channels
Choose Max
UltraBusy teams
£65/mo
£115Save 43%
  • 48 posts a day
  • 600 Maggie messages a day
  • All channels
Choose Ultra
EliteAgencies, many brands
£105/mo
£195Save 46%
  • 96 posts a day
  • 1,000 Maggie messages a day
  • All channels
Choose Elite

Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.

Questions small business owners ask

Marketing automation for small businesses: your questions

Still unsure?

What is marketing automation for small businesses?

It's software that does the repeating work of marketing a small business: planning posts, writing blog and social posts, making pictures and publishing them on schedule.

With cmo.so, Maggie does all of it from your website, and nothing goes out until you approve it.

How do small businesses get more customers online?

Small businesses get more customers online by being easy to find and easy to choose: an active Google Business profile, a website that answers customers' questions and regular posts that show you're open and busy.

Maggie writes those posts every week, plans them around your busy and quiet seasons, and Search Console in cmo.so shows which ones bring people to your site.

How much does marketing automation cost for a small business?

There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, which suits most small businesses, and Pro at £45 a month suits a growing business posting on several channels.

Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time, and published posts stay.

Which channels should small businesses start with?

Most small businesses start with Google Business, because that's where people searching nearby decide, plus their own website for the questions customers ask.

Facebook and Instagram are in beta and suit businesses with loyal local customers, and LinkedIn suits businesses that sell to other businesses. Each channel has its own posting times and queue.

I'm not technical. Is it hard to set up?

No, it isn't. You enter your website, check the brand profile Maggie writes and connect your channels through each platform's own sign-in.

Your first week of drafts is ready in minutes, and you can approve posts from the iPhone app or from app.cmo.so in a web browser.

How much time will it take each week?

Usually a few minutes to read the drafts and approve, edit or skip them, which most owners do on their phone between customers.

Once you trust a channel, you can let it run on autopilot and only check in when you want to, or keep approvals on for everything.

I don't have a website. Can I still use it?

You will need one first. cmo.so starts from your website, because that's where Maggie learns what you do and where your blog posts are published.

If you're building one, it publishes to WordPress, Shopify, Wix and Webflow, and to any other site through the cmo.so API, so you can start as soon as it's live.

Can it post offers and events?

Yes. Google Business posts can carry offers, events and buttons such as Book, so a seasonal deal or a late opening appears right where local people search.

You set the details, and you can pause a channel at any time if an offer sells out.

Does it reply to reviews or messages?

No, cmo.so doesn't reply to reviews or messages. Maggie writes and publishes posts; customer messages and reviews still come to you as they do now.

She doesn't run ads, send email newsletters or change your prices or stock either.

Is it safe to let AI post for my business?

Yes, because nothing goes out until you approve it. Approvals are on by default, and you can keep them on for every channel or let a channel you trust run on autopilot.

Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.

I have two businesses. Can one account handle both?

Yes. Add each website to one account and each gets its own brand profile, channels, schedule and approvals.

Each is billed per website, so you can keep one on the free plan and the other on a paid plan.

Can my staff help approve posts?

Yes. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.

So your shop manager can approve this week's posts while you're on holiday.

Ready when you are

Get your evenings back and keep your marketing going

Enter your website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.

  • Free plan, no card needed
  • You approve every post
  • Cancel any time

Start with your website

Free to start. No card needed.

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