Packaging things on white: stacked kraft mailer boxes, a roll of paper tape, corrugated board samples, a printed rigid gift box and a tape measure
Use case

Marketing automation for packaging companies

Brand owners and buyers search long before they ask for a quote: which material, what minimum order, how long it takes. Maggie, your AI CMO, writes the answers for your website and LinkedIn every week, and you approve every post before it goes out.

Free to start · No credit card · 30 free posts

Used by 600+ users and trusted by teams at

  • aeglesriphal.com
  • moonlakespa.com
  • shop.theteagroup.com
  • clo100.com
  • logtrics.io
  • mymorez.com
  • nextidal.com
  • otisapp.com
  • storaitelling.com
  • theheatpumps.co.uk
  • web-translations.com
  • exposeai.tech
  • orielipo.com
  • whitelabelcrowd.fund
  • elliptic.co
  • med.moonlakespa.com
  • netdex.co.il
  • orawellness.uk
  • reenest.com
  • syngage.ai
  • thepenthouseliving.com
  • zengolf.studio
  • imaintain.uk
  • rebuildingsociety.com
  • aurasocial.world
  • goaimex.com
  • moneyparents.com
  • newgenrenewables.uk
  • osmosisai.co
  • saunders.ac
  • teeza.app
  • thursdayclub.com
Sound familiar?

Why packaging companies find marketing hard to keep up

The factory never stops, the sales team is busy quoting, and the website still says what it said three years ago.

Buyers decide before they call

A brand manager comparing mailer boxes or compostable pouches reads guides, spec pages and reviews first. If your site has none, the quote request goes to the supplier whose site explained it.

The same questions, every day

Minimum order quantities, lead times, board grades, print finishes, recyclability. Your team answers them by email over and over, and none of those answers ever reach your website.

Great projects stay in the warehouse

A new subscription box for a skincare brand, a retail-ready tray for a food producer, a rigid gift box with foil. The samples go out, the photos stay on someone's phone.

Trade shows are costly and rare

A stand at a packaging show takes weeks of planning and a good part of the budget, then you're quiet for the rest of the year. Buyers who weren't there never hear from you.

A packaging company's sample desk: a phone showing post cards waiting for approval beside flat-packed mailer boxes, board swatches and a roll of paper tape
Your week with Maggie

Your new compostable mailer launches this month, and the posts about it are ready.

It's Monday, the first run of your new compostable mailer is coming off the line, and the only place it's mentioned is a PDF the sales team sends out. Your marketing person left in the spring.

You paste your company website into cmo.so. Maggie reads it and writes your brand profile: your custom corrugated boxes, mailers and rigid gift boxes, the e-commerce, food and cosmetics brands you supply, your in-house design and printing, the suppliers you compete with and your practical, helpful voice. You correct one thing: your minimum order for printed mailers is now lower than the website says.

By Tuesday the drafts are waiting, each with a picture in your look: a blog post comparing kraft, white and printed mailers for online shops, a LinkedIn post on how to cut void fill and shipping damage, and a post introducing the new mailer with a link to request samples. You approve two from your phone on the factory floor and add a detail about lead times to the third.

The posts go out at the times you set for each channel and each one comes back with its link. While your team quotes the next order, Maggie is already planning next week's posts, and Search Console in cmo.so shows which material guides buyers are finding.

What you get with Maggie

A marketing assistant who speaks packaging

Each of those problems has an answer, and you still decide what goes out under your company's name.

Buyer guides on your blog

Posts on choosing materials, understanding MOQs and lead times, print finishes and reducing damage in transit, written for Google and for AI answers. Published to your WordPress or WooCommerce, Shopify, Wix or Webflow site, or any site through the cmo.so API.

Blog on autopilot

LinkedIn for buyers and brand teams

Regular LinkedIn posts that reach procurement leads, operations managers and brand owners, with new products, finished projects and practical tips from your factory floor.

LinkedIn

Your range, not a generic supplier

Enter your website and Maggie builds your brand profile: what you make, who buys it, what sets you apart, competitors and voice. Every post and picture starts from it.

Brand profile

Found in search and AI answers

Clear answers to questions such as what board grade a heavy product needs, so buyers find you when they ask. AI visibility shows how Google's AI answers describe your company.

AI visibility

One project, every channel

One finished project becomes a post for each channel in its own style: a case write-up on your blog, a short story on LinkedIn, a picture post for Instagram (in beta).

Every channel

Approve from the factory floor

By default nothing goes out until you approve it. Swipe through drafts in the iPhone app or at app.cmo.so, edit a line, skip a post, or pause a channel.

Approvals
Inside the app

Your marketing team, in your pocket

Real screens from the cmo.so app on iPhone.

The cmo.so app home screen: monthly posts, website health scores and an AI visibility chartAsk Maggie: a chat where Maggie reviews 30 days of SEO and AI visibilityConnect your social accounts: LinkedIn, Google Business, Facebook, Instagram, YouTube and TikTokMaggie prepared your plan: look, voice, writing style and posting frequencyWrite a post once for LinkedIn, Google Business, Facebook and Instagram
How it works

From your website to a steady stream of buyer guides in four steps

  1. Enter your website

    Maggie reads it and drafts your company's brand profile in minutes.

  2. Check your profile

    Correct your range, minimum orders and the sectors you supply, then choose your channels.

  3. Review the drafts

    Your first week of posts arrives with pictures. Approve, edit or skip each one.

  4. Let them go out

    Approved posts go out at each channel's times and every one comes back with its link.

Your other options

Why not just…

The usual ways packaging companies try to win new buyers, and where each one runs out.

…rely on trade shows?

Shows bring good conversations, but only for a few days a year and only with the people who came. Regular posts keep you in front of buyers the other fifty weeks.

…leave it to the sales team?

Your reps know the products best, but they're busy quoting and visiting. Maggie turns what they know into posts, and they only need to approve them.

…hire a marketing manager?

A full-time marketing hire in the UK costs around £3,000 a month before tools. Maggie writes and publishes every week from £15 a month.

…write it with ChatGPT?

You still brief it, check every spec, make the picture and post it yourself, and it doesn't know your range or your minimums. Maggie remembers your company and posts on schedule.

Pricing

Cut the £5,900/mo marketing bill to £15/mo

Everything a marketing team does, done by Maggie.

What needs doingWithout cmo.soWith cmo.so
Full-time marketing hire£3,000/moIncluded
SEO and AI search (GEO) agency£1,000/moIncluded
Content writer, AI-assisted£500/moIncluded
Social media manager, freelance£800/moIncluded
Designed pictures for every post£300/moIncluded
SEO and GEO softwareRank tracking, site audits, AI visibility£250/moIncluded
AI writing and image tools£50/moIncluded
Working hoursOffice hours24/7
Total per month£5,900+From £15/mo

Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.

Founding member pricingLock in these prices for good.For the first 500 members, until 1 January 2027.
72days left
FreeTry it out
£0forever
No card needed
  • 5 social posts, 30 once verified
  • 15 Maggie messages a day
  • Upgrade any time
Start free
AirGetting started
£15/mo
Lowest paid plan
  • 2 posts a day
  • 60 Maggie messages a day
  • All channels
Choose Air
MaxSeveral channels
£45/mo
£75Save 40%
  • 24 posts a day
  • 300 Maggie messages a day
  • All channels
Choose Max
UltraBusy teams
£65/mo
£115Save 43%
  • 48 posts a day
  • 600 Maggie messages a day
  • All channels
Choose Ultra
EliteAgencies, many brands
£105/mo
£195Save 46%
  • 96 posts a day
  • 1,000 Maggie messages a day
  • All channels
Choose Elite

Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.

Questions packaging companies ask

Marketing automation for packaging companies: your questions

Still unsure?

What is marketing automation for packaging companies?

It's software that does the repeating work of marketing a packaging business: planning topics, writing blog and LinkedIn posts, making pictures and publishing them on schedule.

With cmo.so, Maggie does all of it from your company's website, and nothing goes out until you approve it.

How do packaging companies get more customers online?

Packaging companies get more customers online by answering buyers' questions before they ask: guides on materials, minimum orders and lead times on their website, and regular LinkedIn posts showing real projects.

Maggie writes those posts every week and keeps them going out, and Search Console shows which ones bring buyers to your site.

How much does marketing automation cost for a packaging company?

There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a growing company posting on several channels.

Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.

Which channels should packaging companies start with?

Most start with their own blog, because buyers search for material and spec questions, plus LinkedIn, where procurement and brand teams spend time.

Google Business helps if customers visit your site or trade counter, and Instagram (in beta) suits packaging that looks good on camera. Each channel has its own posting times and queue.

Can it write about technical specs accurately?

It writes from your website and brand profile, so the more detail you have there, the better. You approve every post, so check board grades, sizes and finishes as you review.

Maggie learns from your edits, so corrections you make once show up in the posts that follow.

Can it write about sustainability without overclaiming?

It can, if you tell it what's true for each product. Add your recycling and compostability details to the brand profile, and posts stick to them.

You can also add a house rule, such as never calling a product eco-friendly without saying why, and check every claim before you approve.

Can it showcase customer projects?

It can. Share the project and the photos, and Maggie writes a short case write-up for your blog and a post for LinkedIn.

Ask your customer before naming their brand, and you approve each post before it goes out.

Does cmo.so change prices or stock on our online shop?

No, cmo.so never changes products, prices or stock. Maggie writes and publishes posts, and can link them to your product and sample request pages.

Your quotes and orders stay with your own team and systems.

Can it help us reach brands in a new sector?

It can. Add the sector to your brand profile, such as food producers or cosmetics brands, and Maggie plans topics that answer what those buyers ask.

Search Console then shows which of those posts people are finding.

Is it safe to let AI post for our company?

It is safe because nothing goes out until you approve it. Approvals are on by default, and you can keep them on for every channel or let a channel you trust run on autopilot.

Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.

Can our sales and design teams approve posts too?

They can. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.

So your design lead can check project posts while sales looks after LinkedIn.

Which websites does it work with?

cmo.so publishes to WordPress (including WooCommerce), Shopify, Wix and Webflow, and to any other website through the cmo.so API.

Each post is reported back with its link once it is live.

Ready when you are

Answer buyers' questions before they ask for a quote

Enter your company's website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.

  • Free plan, no card needed
  • You approve every post
  • Cancel any time

Start with your website

Free to start. No card needed.

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