Marketing automation for web hosting providers
People choose a host when their site is slow, their renewal price has jumped or they're launching something new, and they start by searching for answers. Maggie, your AI CMO, writes the tutorials, migration guides and posts that put your hosting company in those answers, and you approve every one.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why web hosting providers struggle to keep their marketing going
Your team spends its days on tickets, migrations and keeping servers patched. The blog that should bring in new customers is the first thing to slip.
Review sites sit between you and buyers
Search for "best hosting" and you find comparison sites ranked by commission. A small host with better support can be invisible unless its own pages answer the questions buyers ask.
Your knowledge base is not marketing
You have hundreds of help articles on DNS records and SSL, written for existing customers. Very little of it speaks to someone deciding whether to move their site to you.
Everyone sounds the same
Fast, secure, 99.9% uptime, 24/7 support. Every hosting homepage says it. Without regular posts that show how you actually work, buyers compare you on the first-year price alone.
Several audiences, no time for any
Small business owners, WordPress freelancers, agencies reselling hosting and developers wanting a VPS all need different posts. Your support engineers are not going to write them between tickets.
A big competitor has just raised its renewal prices, and your migration guide is already written.
It's Monday. Your support queue is full of people asking whether you can move their sites, and you realise your website has no page that explains how a move to you works.
You paste your website into cmo.so. Maggie reads it and writes your brand profile: managed WordPress hosting, VPS plans for developers, reseller hosting for agencies, free migrations, your UK data centres and the friendly, no-jargon way your support team writes. You correct one thing: email hosting is now a separate add-on, not included in the starter plan.
By Tuesday the drafts are waiting, each with a picture in your brand's look: a blog post on how to move a WordPress site to a new host without downtime, a checklist post on what to compare beyond the first-year price, and a LinkedIn post for web agencies on reselling hosting to their clients. You approve two and add a line about your migration team to the third.
The posts go out at the times you set for each channel, and each comes back with its link. Next, Maggie plans a series on site speed for small shops, and Search Console in cmo.so shows which guides are bringing in visitors.
A marketing assistant who speaks hosting
Each of those problems has an answer, and you still decide what goes out under your company's name.
Guides buyers actually search for
Posts on moving a site, choosing between shared hosting and a VPS, setting up SSL, fixing a slow WordPress site and picking a domain, written for Google and for AI answers. Published to your WordPress, Shopify, Wix or Webflow site, or any site through the cmo.so API.
Blog on autopilotShow how you are different
Enter your website and Maggie builds your brand profile: plans, customers, what sets you apart, competitors and voice. Posts explain your support, your data centres and your migrations in concrete terms, not slogans.
Brand profilePosts for each kind of customer
One idea becomes a post for each channel in its own style: LinkedIn for agencies and freelancers who resell hosting, Facebook and Instagram for small business owners (in beta), YouTube for walkthroughs (in beta).
Every channelPlanned around launches and moments
New plans, a new data centre location, a PHP version change, the end of a free SSL offer from a rival, the Black Friday season. Topics are planned and queued ahead so posts are ready when buyers are looking.
Planned aheadSee what AI answers say about you
When someone asks an AI assistant which host to choose, AI visibility shows how Google's AI answers describe your company, and Search Console shows which guides bring people to your site.
AI visibilityApprove between tickets
By default nothing goes out until you approve it. Check drafts at app.cmo.so, in the iPhone app or from ChatGPT and Claude, or let your developers use the cmo.so CLI. Keep approvals on for every channel, or let one run on autopilot.
ApprovalsYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your hosting website to a steady stream of guides in four steps
Enter your website
Maggie reads it and drafts your company's brand profile in minutes.
Check your profile
Correct your plans and add-ons, name the customers you want more of and choose your channels.
Review the drafts
Your first week of posts arrives with pictures. Approve, edit or skip each one.
Let them go out
Approved posts go out at each channel's times and every one comes back with its link.
Why not just…
The usual ways hosting companies try to win customers, and where each one runs out.
…pay commission to review and comparison sites?
They can send sign-ups, but you pay for every one and the buyer's trust belongs to the review site. Your own guides bring people who already know how you work.
…ask support engineers to write the blog?
They know the answers better than anyone, but every hour they spend writing is an hour away from tickets. Maggie drafts the posts and they only check the technical detail.
…pay a marketing agency?
SEO and content agencies often cost around £1,000 a month, and you still have to explain DNS and server stacks to them. Maggie writes and publishes every week from £15 a month.
…write it with ChatGPT?
You still brief it, check it, make the picture and post it yourself, and it doesn't know your plans or your stack. Maggie remembers your company and puts posts out on schedule.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for web hosting providers: your questions
Still unsure?
What is marketing automation for web hosting providers?
It's software that does the repeating work of marketing a hosting company: planning topics, writing blog and social posts, making pictures and publishing them on schedule.
With cmo.so, Maggie does all of it from your company's website, and nothing goes out until you approve it.
How do web hosting providers get more customers online?
Web hosting providers get more customers online by answering the questions people search for before they switch: how to move a site, which plan they need, why their site is slow and what to compare beyond the price.
Maggie writes those guides every week for your blog and channels, and Search Console shows which ones bring people to your site.
How much does marketing automation cost for a hosting company?
There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a host posting on several channels for different kinds of customer.
If you run several hosting brands, Max at £75 a month and Elite at £195 a month are made for more volume and many brands. Founding members get lower prices for good on every plan until 1 January 2027.
Which channels should web hosting providers start with?
Most start with their own blog, because guides on migrations, WordPress and domains are what buyers search for, and LinkedIn for agencies and freelancers who buy or resell hosting.
YouTube is in beta and suits walkthroughs, and Facebook and Instagram are in beta for small business owners. Each channel has its own posting times and queue.
Can the posts get technical details right?
They can, because Maggie writes from your brand profile and your own website, including your plans and features, and you check every draft before it goes out.
If a command or setting needs correcting, edit it in the draft. Maggie learns from your edits, so later posts match how your team explains things.
Will the posts repeat what our knowledge base already says?
They shouldn't, because they're written for a different reader. Your help articles serve existing customers, while these posts speak to people still deciding which host to choose.
A guide can link to a help article for the step-by-step detail, so both work together.
Can cmo.so post about outages or maintenance?
It isn't made for urgent notices, so keep outage updates on your status page and support channels. Posts follow a schedule and wait for approval.
If something goes wrong, you can pause any channel in one tap so planned promotional posts don't go out at a bad moment.
Will cmo.so change our plans or prices?
No, cmo.so never changes products, plans or prices. Maggie writes and publishes posts about them, from what is on your website and in your brand profile.
When you change a plan, update your website or brand profile, and new posts will follow it.
We run several hosting brands. Can cmo.so handle them all?
Yes. Add each brand's website to one account and each gets its own brand profile, channels, schedule and approvals.
So a budget brand and a managed WordPress brand can each keep their own voice.
Can our developers work with it from the terminal?
They can. cmo.so has an MCP server and a CLI, so developers can see the queue and drafts from their own tools.
You can also ask Maggie from ChatGPT or Claude through the cmo.so connector, and the same approval rules apply everywhere.
Which websites does it work with?
cmo.so publishes to WordPress (including WooCommerce), Shopify, Wix and Webflow, and to any other website through the cmo.so API.
Each post is reported back with its link once it is live.
Is it safe to let AI post for my hosting company?
It is, because nothing goes out until you approve it. Approvals are on by default, and you can keep them on for every channel or let a channel you trust run on autopilot.
Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.
Be the host people find when they're ready to move
Enter your website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.
- Free plan, no card needed
- You approve every post
- Cancel any time