Marketing automation for cybersecurity companies
Security buyers pick the people who explain risks clearly, without scaring them or drowning them in jargon. Maggie, your AI CMO, turns your team's expertise into threat explainers, practical guides and LinkedIn posts, and you approve every one.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why cybersecurity companies struggle to keep their marketing going
Your best people are busy keeping clients safe. Writing about it is the job that always waits until after the next incident.
The experts have no time to write
Your analysts and engineers know exactly what the latest phishing wave looks like. They're also on call, finishing reports and running tests, so the blog post never gets written.
You can't talk about your best work
Client names, incidents and findings are confidential. That leaves many security companies with a website full of features and very little that shows how they think.
Fear sells, then backfires
Feeds are full of scary headlines and big claims. Buyers have grown tired of them, and a company that sounds calm and practical is easier to trust, if it's heard at all.
Long decisions, long silences
A security purchase can take months and involve IT, finance and the board. If you only post when a deal is close, you're forgotten in all the months before.
A new phishing trend hit the news on Monday, and your explainer is ready by Tuesday.
It's Monday. A new kind of invoice phishing is in the news, your clients are asking about it, and the last post on your website was a product update from the spring.
You paste your website into cmo.so. Maggie reads it and writes your brand profile: your managed detection service, penetration testing and staff training, the small and mid-sized businesses you protect, how you differ from the big vendors, and the calm, practical tone your team uses with clients. You correct one thing: you no longer resell firewalls.
By Tuesday the drafts are waiting, each with a picture in your company's look: a blog explainer on how the invoice scam works and the three checks that stop it, a LinkedIn post from your head of security operations, a short checklist for finance teams and a Google Business update for local businesses. Your lead analyst tightens two technical lines, and you approve the rest from your phone.
The posts go out at the times you set for each channel, and each comes back with its link. While your team is running a client's test, Maggie is already planning next month's guides, and Search Console in cmo.so shows which explainers IT managers are finding.
A marketing assistant who explains security clearly
Each of those problems has an answer, and you still decide what goes out under your company's name.
Threat explainers and practical guides
Posts on current threats, what they mean for a business and the steps that help, written for Google and for AI answers. Published to your WordPress, Shopify, Wix or Webflow site, or any site through the cmo.so API.
Blog on autopilotLinkedIn that decision-makers read
Regular posts for IT managers, security leads, finance directors and partners, in your experts' voices, so you're known long before the buying decision.
LinkedInShow how you think, not who you protect
Posts share lessons, patterns and advice without naming clients or incidents. You decide what's shared, and every post waits for your approval.
Discreet postsCalm, not scary
Enter your website and Maggie builds your brand profile: your services, who you protect, what sets you apart, competitors and voice. Every post and picture starts from it, in your tone.
Brand profileOne topic, every channel
One idea becomes a post for each channel in its own style: a blog explainer, a LinkedIn post, a Google Business update for local clients, and short videos for YouTube (in beta).
Every channelExperts check the detail
By default nothing goes out until it's approved. Add your analysts in Me → Team so they can check technical posts, edit a line or skip a post before it is published.
ApprovalsYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your website to a steady stream of expert posts in four steps
Enter your website
Maggie reads it and drafts your company's brand profile in minutes.
Check your profile
Correct your services and clients, add topics you want to be known for and choose your channels.
Review the drafts
Your first week of posts arrives with pictures. Approve, edit or skip each one.
Let them go out
Approved posts go out at each channel's times and every one comes back with its link.
Why not just…
The usual ways cybersecurity companies try to build a name, and where each one runs out.
…ask the engineers to blog?
They know the subject best and have the least time. One post a quarter won't keep you in front of buyers. Maggie drafts the posts, and your engineers spend minutes checking them instead of hours writing.
…rely on vendor partner marketing?
Vendor material promotes the vendor's product, and every partner gets the same. Your own explainers and posts show why a client should choose you to deliver it.
…hire a content marketer or agency?
A full-time marketing hire in the UK costs around £3,000 a month before tools, and SEO and content agencies often cost around £1,000 a month. Maggie writes and publishes every week from £15 a month.
…write it with ChatGPT?
You still brief it, check it, make the picture and post it yourself, and it doesn't know your services, clients or tone. Maggie remembers your company and puts posts out on schedule.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for cybersecurity companies: your questions
Still unsure?
What is marketing automation for cybersecurity companies?
It's software that does the repeating work of marketing a security business: planning topics around threats and your services, writing blog and LinkedIn posts, making pictures and publishing them on schedule.
With cmo.so, Maggie does all of it from your company's website, and nothing goes out until you approve it.
How do cybersecurity companies get more clients online?
Cybersecurity companies get more clients online by being the clear, trusted voice buyers find when they research a risk: practical explainers on their own website and regular LinkedIn posts from their experts.
Maggie, your AI CMO, writes those posts every week from your brand profile, and Search Console shows which explainers bring people to your website.
How much does marketing automation cost for a cybersecurity company?
There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a company posting on several channels such as the blog, LinkedIn and Google Business.
Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.
Which channels should cybersecurity companies start with?
Most cybersecurity companies start with their own blog for threat explainers and guides, and LinkedIn for IT managers, security leads and partners.
Google Business helps if you serve local businesses, and YouTube is in beta for short explainers. Each channel has its own posting times and queue.
Can AI write accurately about security?
It writes a solid first draft from your brand profile and website, and your experts should check the technical detail. Approvals are on by default, so a post waits for someone who knows the subject.
Maggie learns from your edits, so terms and advice get closer to the way your team explains things each time.
Can it react quickly when a new threat is in the news?
Yes. Ask for a post on the topic, and Maggie drafts an explainer for your blog and a shorter version for LinkedIn, ready for your team to check.
Once you approve, they go out at the next posting time for each channel, or you can adjust the schedule.
Will it mention our clients or incidents?
Not unless you want it to. You can tell Maggie to keep client names, incidents and findings out of every post, and she remembers it.
Every post waits for your approval by default, so nothing confidential goes out without your say.
Does cmo.so keep our data safe?
cmo.so never sells or rents data, and Search Console data is only used to show your own results and plan your content, never for advertising or to train AI models.
Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords.
Does it help us show up in AI answers?
It can help with that. Maggie writes clear, quotable answers to the questions buyers ask about threats and protection, the kind of content Google and AI answers can pick up.
AI visibility in cmo.so shows how Google's AI answers describe and mention your company.
Is it safe to let AI post for a security company?
Yes, because nothing goes out until you approve it. Approvals are on by default, and you can keep them on for every channel or let a channel you trust run on autopilot.
For a security company, most teams keep approvals on and have an analyst check technical posts before they go out.
We're an MSP with several brands. Can cmo.so handle them all?
Yes. Add each website to one account and each gets its own brand profile, channels, schedule and approvals.
In Me → Team you can give people access to each brand with presets such as editor or manager.
Be the calm voice buyers find first
Enter your website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.
- Free plan, no card needed
- You approve every post
- Cancel any time