Marketing automation for outsourcing companies

It's software that does the repeating work of marketing an outsourcing or virtual assistant business: planning topics, writing blog and social posts, making pictures and publishing them on schedule.

With cmo.so, Maggie does all of it from your company's website, and nothing goes out until you approve it.

Outsourcing companies get more clients online by helping business owners picture the handover: clear guides on what to outsource, how onboarding works and how data is kept safe, plus steady LinkedIn posts that show the team behind the service.

Maggie writes those guides and posts every week, and Search Console in cmo.so shows which ones bring business owners to your site.

There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a company posting on several channels.

Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.

Most outsourcing companies start with LinkedIn and their own blog: LinkedIn reaches founders and operations leads, and the blog answers the searches they make before choosing a provider.

Google Business helps if you serve local businesses or have an office clients visit. Facebook and Instagram are in beta and can show your team and culture. Each channel has its own posting times and queue.

Practical posts that help a business owner decide: which tasks to hand over first, what a week with an assistant looks like, how to measure whether support is working, and how your onboarding and quality checks run.

She also writes LinkedIn posts from you and your team, and Google Business updates for local searches.

It can explain the steps you describe on your website or in your brand profile, such as access controls, training and how you onboard a new client, in plain language prospects understand.

It writes from what you have described rather than adding certifications or claims, and you check every post before it goes out, so only what you actually do is published.

No, cmo.so doesn't connect to client inboxes, helpdesks or record systems. Maggie works only from your own website and brand profile, and publishes to your own channels.

So nothing your team handles for clients is used to write your marketing.

They can. Your brand profile records where your clients are and where your team works, so Maggie can write for business owners in each market and explain time zones and cover hours clearly.

If you run separate websites for different markets, each can have its own brand profile, channels, schedule and approvals in one account.

You stop it by showing what clients get beyond the hourly rate. Maggie writes about your process, your account managers, your quality checks and the problems you solve, so prospects compare the whole service.

Over time those posts give people a reason to contact you directly instead of picking the cheapest listing.

It's safe because nothing goes out until you approve it. Approvals are on by default, and you can keep them on for every channel or let a channel you trust run on autopilot.

Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.

cmo.so publishes to WordPress (including WooCommerce), Shopify, Wix and Webflow, and to any other website through the cmo.so API.

Each post is reported back with its link once it is live.

Your team can approve posts too. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.

So your operations lead can check posts about process while you look after LinkedIn.