Marketing automation for video production companies
You make films that sell other people's products, and your own marketing waits until the edit is delivered. Maggie, your AI CMO, turns each shoot into project write-ups, LinkedIn posts and video posts, and you approve every one.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why video production companies go quiet online
Shoot days, edits and client revisions fill the week. Your own channels are the one job with no deadline.
Feast, then famine
When you're in production nobody posts, and when the work dries up you start marketing from a standing start. The gap between projects is exactly when you needed a pipeline.
Great films, no story around them
The finished brand film sits on Vimeo with a one-line caption. The brief, the challenge and the result, which is what the next marketing manager wants to read, never get written down.
Buyers search before they call
Marketing managers search for corporate video companies, event filming and explainer video producers in their city. If your site only has a showreel, it gives Google very little to rank.
Referrals are lovely, and unpredictable
Most of your work comes from people who already know you. That's flattering, but you can't plan next quarter's diary around who happens to remember your name.
The brand film is delivered on Monday. By Friday, the whole world can see how you made it.
It's Monday. You've just delivered a brand film for a local manufacturer after a two-day shoot in their factory, and the client loves it. The only place it appears is your Vimeo account.
You paste your company's website into cmo.so. Maggie reads it and writes your brand profile: your corporate films, event coverage and social cut-downs, the region you work in, the sectors you know well and the friendly, straight-talking way you speak to clients. You correct one thing: you now offer drone filming in-house.
By Wednesday the drafts are waiting: a blog post on how you planned a factory shoot without stopping the production line, a LinkedIn post for marketing managers about turning one shoot into a month of social clips, a Google Business update with a button to book a call, and a YouTube post for the behind-the-scenes edit you upload. You add a quote from the client's marketing lead and approve the rest from your phone between edits.
The posts go out at the times you set for each channel, and each comes back with its link. While you're colour grading the next job, Maggie is planning posts from your event season, and Search Console in cmo.so shows which project write-ups people are finding.
A marketing assistant who keeps posting while you're on set
Each of those problems has an answer, and you still decide what goes out under your company's name.
Every project becomes a story
After each shoot, tell Maggie, your AI CMO, about it and she writes the project write-up: the brief, how you approached it and what the client got. Published to WordPress, Shopify, Wix, Webflow or any site through the cmo.so API.
Blog on autopilotPages buyers actually search for
Guides that answer what marketing managers ask before they commission a film: how to prepare for a shoot day, what a production schedule looks like, how to brief a video company. Written for Google and for AI answers.
Search and AI answersLinkedIn for the people who commission
Marketing managers, comms teams and event organisers decide on LinkedIn. Maggie writes posts in your voice about recent work, lessons from set and ideas for using video, on the days you choose.
LinkedInYour own clips, posted properly
Upload a showreel cut or a behind-the-scenes clip and she writes the post around it for YouTube, Instagram, Facebook or TikTok (in beta), each in its own style. Uploaded videos are deleted within 7 days of posting.
Video postsFound by local clients
Regular Google Business posts keep your company visible when someone searches for video production nearby, with buttons that take them straight to booking a call.
Google BusinessApprove from the edit suite
By default nothing goes out until you approve it. Check drafts in the iPhone app or at app.cmo.so while a render runs, edit a line, or pause a channel during a busy shoot week.
ApprovalsYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your showreel site to a steady stream of posts in four steps
Enter your website
Maggie reads it and drafts your company's brand profile in minutes.
Check your profile
Correct the kinds of film you make, the sectors you know and the area you cover.
Review the drafts
Your first week of posts arrives with pictures, or with your own clips. Approve, edit or skip each one.
Let them go out
Approved posts go out at each channel's times and every one comes back with its link.
Why not just…
The usual ways production companies try to stay visible, and where each one runs out.
…let the showreel speak for itself?
A showreel shows what you can do, but it doesn't tell a buyer how you work, what you charge for or whether you've solved a problem like theirs. Write-ups and guides do.
…wait for referrals?
Referrals are the best leads you'll get, but you can't schedule them. Regular posts keep you in front of people between recommendations.
…hire a marketing coordinator?
A full-time marketing hire in the UK costs around £3,000 a month before tools, which is a lot of kit hire for a small crew. Maggie writes and posts every week from £15 a month.
…pay a production directory for listings?
Directories put you in a long list next to every competitor. Your own site and channels show your work on your terms, and the enquiry comes straight to you.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for video production companies: your questions
Still unsure?
What is marketing automation for video production companies?
It's software that does the repeating work of marketing a production company: planning topics, writing project write-ups and social posts, making pictures and publishing them on schedule.
With cmo.so, Maggie does all of it from your company's website, and nothing goes out until you approve it.
How do video production companies get more clients online?
Video production companies get more clients online by showing how they solve real briefs, not just how their films look: project write-ups, practical guides for people commissioning video and steady posts on LinkedIn and Google Business.
Maggie writes and schedules all of those every week, and Search Console in cmo.so shows which posts bring people to your site.
How much does marketing automation cost for a video production company?
There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a company posting on several channels, including video.
Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.
Which channels should video production companies start with?
Start with your own blog for project write-ups and guides, LinkedIn for the marketing and comms people who commission films, and Google Business if you work with local clients.
YouTube, Instagram, Facebook and TikTok are in beta and suit showreel cuts and behind-the-scenes clips. Each channel has its own posting times and queue.
Can cmo.so post our own videos?
Yes, cmo.so can post your own videos. Upload a clip and Maggie writes the post around it for each video channel in its own style, then it goes out once you approve it.
Uploaded videos are only used to post them and are deleted within 7 days, so your master files stay with you.
Can it write about client projects without giving away confidential details?
Yes. You decide what goes into each write-up, and you can tell Maggie, your AI CMO, to leave out client names or keep a project anonymous.
Every draft waits for your approval, so you can check it with the client before it's published.
Can it help us fill quiet months?
It can help keep you visible. Posts are planned and queued ahead, so your blog and LinkedIn keep going while you're on a shoot and are already working when the diary goes quiet.
Nobody can promise enquiries, but steady, useful posts give buyers more chances to find you.
Does it do our editing or captions?
No, cmo.so doesn't edit films or add captions. Maggie writes and publishes posts about your work; the films and edits stay with you.
She also doesn't run ads or send email newsletters, so those stay with the tools you already use.
Can it help us appear in AI answers when people ask for a video company?
It can help. Maggie writes clear, quotable answers to the questions buyers ask, which is the kind of text AI answers draw on, though nobody can promise a mention.
AI visibility in cmo.so shows how Google's AI answers describe your company, so you can see whether that changes over time.
Which websites does it work with?
cmo.so publishes to WordPress, Shopify, Wix and Webflow, and to any other website through the cmo.so API.
Each post is reported back with its link once it is live.
Is it safe to let AI post for our production company?
Yes, because nothing goes out until you approve it. Approvals are on by default, and you can keep them on for every channel or let one you trust run on autopilot.
Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.
Can our producer approve posts too?
Yes. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.
So your producer can approve project write-ups while you keep an eye on LinkedIn.
Let your marketing keep rolling while you're on set
Enter your company's website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.
- Free plan, no card needed
- You approve every post
- Cancel any time