Marketing automation for social media agencies
Your team spends the first week of every month building content calendars, and the agency's own feed is the one that never gets a post. Maggie, your AI CMO, drafts on-brand posts for each client and for you, and your team approves every one.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why social media agencies run out of hours
You sell consistency to clients. Keeping it up for twenty accounts, plus your own, is where the margin goes.
Calendar week eats the month
Before a single post goes out, someone writes captions for every client, briefs the designer, chases the photos and rebuilds the calendar after feedback. Then it starts again.
Every client has a different voice
A bakery, a law firm and a gym all need posts that sound like them. A new account manager takes weeks to learn each brand, and a holiday cover gets the tone wrong.
Your own feed is the quietest one
Prospects check your Instagram and LinkedIn before they get in touch. When client work is busy, the agency's own channels go silent, which is an awkward look for a social media agency.
Clients ask about Google and blogs
Clients increasingly want to be found on Google and in AI answers, not just liked on social. Adding blogs and Google Business posts to every retainer means more writers you can't easily afford.
Calendar week used to take five days. This month it took one.
It's the last Monday of the month, and next month's calendars are due for a café group, an independent gym and an accountancy practice. Your own agency's LinkedIn hasn't posted since the summer.
You add all four websites to one cmo.so account. For each one, Maggie reads the site and writes a brand profile: the café's seasonal menu and friendly voice, the gym's classes and no-nonsense tone, the accountants' deadlines and careful wording, and your agency's own services and the clients you want more of. Your account managers correct a few details for each.
By Tuesday the drafts are waiting, each with a picture in that client's look: Instagram and Facebook posts for the café's autumn menu, a Google Business event for the gym's open day with a Book button, LinkedIn posts for the accountants about the January deadline, and three posts for your own agency about a recent campaign. Each client's account manager edits a few lines and approves the rest.
Every channel has its own posting times and queue, so posts go out on each client's schedule and come back with their links. Your team spends the rest of the week on strategy, shoots and reporting, the work clients actually notice.
An extra pair of hands for every client account
Each of those problems has an answer, and your team still decides what goes out under every client's name.
One brand profile per client
Add each client's website and Maggie writes its brand profile: products, audience, unique selling points, SWOT, competitors and voice. Posts start from it, so a bakery never sounds like a law firm.
Brand profilesEvery client in one account
Several websites in one account, each with its own channels, schedule and approvals. Switch between clients in the app, and add your team in Me → Team with presets such as editor or manager.
Multi-clientOne idea, every channel
One idea becomes a post for each channel in its own style: LinkedIn and Google Business, plus Facebook, Instagram, YouTube and TikTok in beta. Each channel has its own voice, post template and picture look.
Every channelBlogs and Google for your retainers
Add blog posts written for Google and AI answers to a client's package without hiring writers, published to WordPress, Shopify, Wix, Webflow or any site through the cmo.so API, plus regular Google Business posts.
Blog and Google BusinessPictures in each client's look
Every post comes with a picture in the brand's look, and you choose a picture look per channel. Your designers spend their time on the campaign pieces that need a human eye.
PicturesYour own feed, finally busy
Treat your agency like a client: case studies, tips and team news queued for your LinkedIn and Instagram, so prospects see a social media agency that practises what it sells.
Your agencyYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From client websites to next month's calendars in four steps
Add each client's website
Maggie reads every site and drafts a brand profile for each client in minutes.
Check the profiles
Your account managers correct each brand's details and voice and connect that client's channels.
Review the drafts
A week of posts with pictures arrives for every client. Approve, edit or skip each one.
Let them go out
Posts go out on each client's schedule and every one comes back with its link.
Why not just…
The usual ways social media agencies try to take on more clients, and where each one runs out.
…hire another social media executive?
A full-time marketing hire in the UK costs around £3,000 a month before tools, and each new person needs weeks to learn every client's voice. Your AI CMO, Maggie, drafts from each brand profile on day one.
…use a scheduling tool?
Scheduling tools post what you've already written. They don't research the brand, write the caption, make the picture or plan next month. Maggie does the writing and the scheduling, and your team approves.
…use freelance copywriters?
Freelancers help in busy months, but every brief, revision and invoice adds admin, and the voice changes when the writer does. Brand profiles stay the same whoever is on the account.
…prompt ChatGPT for each client?
You still paste in the brand guidelines every time, make the pictures elsewhere and post by hand. Maggie remembers every client, learns from your team's edits and publishes on schedule.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for social media agencies: your questions
Still unsure?
What is marketing automation for social media agencies?
It's software that does the repeating work of running social media for clients: researching each brand, planning topics, writing posts in each client's voice, making pictures and publishing them on schedule.
With cmo.so, Maggie does it for every client website in your account, and nothing goes out until your team approves it.
How do social media agencies get more clients online?
Social media agencies win clients online by showing the consistency they sell: an active feed of their own, case studies on their website and regular LinkedIn posts that business owners see before they need help.
Maggie, your AI CMO, keeps your own channels and blog busy alongside client work, and Search Console in cmo.so shows which pages bring prospects to your site.
How much does cmo.so cost for an agency?
There's a free plan with no card needed, and paid plans are per website, billed monthly. Air is £15 a month for two posts a day, Pro at £45 a month suits a client on several channels, and Max is £75 a month.
Elite, at £195 a month with up to 96 posts a day, is made for agencies and many brands. Founding members get lower prices for good on every plan until 1 January 2027, and you can cancel any time.
Which channels should a social media agency start with?
For your own agency, most start with LinkedIn for the business owners who buy retainers, plus a blog of case studies and tips that Google and AI answers can find.
For clients, start with the channels they already use: LinkedIn and Google Business, with Facebook, Instagram, YouTube and TikTok in beta. Each channel has its own posting times and queue.
Can each client keep its own voice?
Yes. Every website in your account has its own brand profile, and you can set a voice, post template and picture look for each channel.
Maggie learns from your team's edits on each account, so drafts for a client get closer to that brand's tone each time.
How do approvals work across several clients?
Approvals are set per channel for each website. By default nothing goes out until someone approves it, and you can let a trusted channel run on autopilot or pause one during a client's quiet period.
Add your account managers in Me → Team with presets such as editor or manager, so each person looks after the clients they run.
Is it safe to connect clients' social accounts?
Yes, it is. Channels connect through each platform's official sign-in, so cmo.so never sees anyone's passwords, and cmo.so never sells or rents data.
Uploaded videos are only used to post them and are deleted within 7 days.
Does it replace our strategists and designers?
No, it handles the repeating work. Maggie drafts the everyday posts and pictures, and your team keeps the strategy, the shoots, the campaign ideas and the client relationship.
Most agencies use the time saved for reporting, creative work and taking on more clients.
Can cmo.so run ads or reply to comments?
No, it doesn't run ads, and it doesn't manage replies or community conversations. Maggie plans, writes and publishes organic posts and blog articles.
Paid campaigns and community management stay with your team or the tools you already use.
Can we work from ChatGPT or Claude?
Yes. Connect cmo.so to ChatGPT or Claude and you can ask for drafts, check queues and approve posts there, with the same memory and approvals.
There's also a web app at app.cmo.so, a dashboard at ai.cmo.so and an iPhone app in beta.
Can we offer blogs to clients who only bought social?
Yes, you can add blogs to any package. Maggie writes blog posts for Google and AI answers and publishes them to WordPress, Shopify, Wix, Webflow or any site through the cmo.so API.
Search Console in cmo.so shows what those posts bring in, which gives you something concrete to show in client reports.
Can it help clients show up in AI answers?
Yes, it can help. Posts are written with clear, quotable answers, which is what AI tools draw on.
AI visibility in cmo.so shows how Google's AI answers describe each client's business, so you can follow the change over time.
Take on the next client without the next hire
Add your agency's website and a client's. Brand profiles and a first week of posts are ready in minutes, and nothing goes out until your team approves it.
- Free plan, no card needed
- You approve every post
- Cancel any time