Reputation management objects on white: a magnifying glass, a row of review stars cut from card, a folded newspaper, a smartphone face down and a notebook
Use case

Marketing automation for reputation management agencies

A good reputation online is built from steady, accurate content that people and AI answers can find, and that takes more writing than any account team has time for. Maggie, your AI CMO, writes and publishes it for your agency and every client, and nothing goes out until it's approved.

Free to start · No credit card · 30 free posts

Used by 600+ users and trusted by teams at

  • aeglesriphal.com
  • moonlakespa.com
  • shop.theteagroup.com
  • clo100.com
  • logtrics.io
  • mymorez.com
  • nextidal.com
  • otisapp.com
  • storaitelling.com
  • theheatpumps.co.uk
  • web-translations.com
  • exposeai.tech
  • orielipo.com
  • whitelabelcrowd.fund
  • elliptic.co
  • med.moonlakespa.com
  • netdex.co.il
  • orawellness.uk
  • reenest.com
  • syngage.ai
  • thepenthouseliving.com
  • zengolf.studio
  • imaintain.uk
  • rebuildingsociety.com
  • aurasocial.world
  • goaimex.com
  • moneyparents.com
  • newgenrenewables.uk
  • osmosisai.co
  • saunders.ac
  • teeza.app
  • thursdayclub.com
Sound familiar?

Why reputation management agencies struggle to keep content going

Your team spends the day watching mentions, handling a client's bad week and reporting. The steady publishing that actually moves things forward is what slips.

Fresh content never stops

A client's own website, LinkedIn and Google Business need regular, accurate posts so that the right pages show up when people search their name. Writing them for every client, every week, eats the account team.

AI answers are the new first page

People now ask ChatGPT or Google's AI about a business before they visit it. Clients ask what those answers say about them, and checking by hand is slow and patchy.

Every client sounds different

A dental group, a restaurant chain and a founder with a personal brand each need their own voice, facts and limits. One loose sentence in the wrong voice can do more harm than no post at all.

Your own marketing comes last

Business owners search for help after a run of bad reviews or a damaging article. If your agency's own blog has been quiet for months, they find someone else.

A reputation agency's desk: a phone showing post cards waiting for approval beside a magnifying glass, a notebook of client notes and a cup of coffee
Your week with Maggie

A new client signed on Friday. By Wednesday their first month of content is waiting for approval.

It's Monday. A family-run chain of three restaurants has just signed with you after a difficult few months of reviews, and they want their own story to be easier to find than the complaints.

You add the client's website to your cmo.so account. Maggie reads it and writes their brand profile: the menus and the people behind them, the towns they serve, the competitors nearby and the warm, straightforward way they talk to guests. Your account manager corrects two things: the kitchen changed its supplier last year, and the owners never want to mention the complaints directly.

By Wednesday the first drafts are waiting, each with a picture in the client's look: a blog post about where the kitchen's ingredients come from, Google Business posts for each restaurant with this month's events and a Book button, and a LinkedIn post from the owner about training the new kitchen team. Your account manager approves most of them and the owner signs off the rest from the iPhone app.

The posts go out at the times you set for each channel, and each comes back with its link for your client report. AI visibility shows how Google's AI answers describe the restaurants, so you can track it month by month, and your own agency's blog keeps publishing in its own account alongside.

What you get with Maggie

Steady, accurate publishing for every client you manage

Each of those problems has an answer, and your team and your clients still decide what goes out.

A brand profile for each client

Enter a client's website and Maggie builds their brand profile: products or services, audience, unique selling points, SWOT, competitors and voice. Your team corrects it once, and every post starts from it.

Brand profile

Accurate content, every week

Helpful blog posts, LinkedIn posts and Google Business updates that give people and AI answers clear, true things to find about your client. Published to WordPress, Shopify, Wix, Webflow or any site through the cmo.so API.

Blog on autopilot

See what AI answers say

AI visibility shows how Google's AI answers describe and mention each client, and Search Console shows which posts bring people to their site. Both are useful in your monthly report.

AI visibility

Approvals for agency and client

By default nothing goes out until it's approved. Add your account managers and the client's own people in Me → Team with presets such as editor or manager, and keep approvals on for every channel.

Approvals

Every client in one account

Each client website gets its own brand profile, channels, schedule and approvals, all in one account. Elite is made for agencies and many brands, with up to 96 posts a day.

Many brands

Your own agency, published too

Add your agency's website as well, and Maggie writes posts on rebuilding trust after bad reviews, what AI answers mean for reputation and what to do after a damaging article, for the business owners searching for help.

Your agency
Inside the app

Your marketing team, in your pocket

Real screens from the cmo.so app on iPhone.

The cmo.so app home screen: monthly posts, website health scores and an AI visibility chartAsk Maggie: a chat where Maggie reviews 30 days of SEO and AI visibilityConnect your social accounts: LinkedIn, Google Business, Facebook, Instagram, YouTube and TikTokMaggie prepared your plan: look, voice, writing style and posting frequencyWrite a post once for LinkedIn, Google Business, Facebook and Instagram
How it works

From a new client's website to a steady flow of approved content in four steps

  1. Add the client's website

    Maggie reads it and drafts the client's brand profile in minutes.

  2. Check the profile

    Correct the facts, add the topics to avoid and choose the channels the client needs.

  3. Review the drafts

    The first week of posts arrives with pictures. Your team or the client approves, edits or skips each one.

  4. Report what went out

    Approved posts go out at each channel's times and every one comes back with its link.

Your other options

Why not just…

The usual ways reputation agencies keep content flowing for clients, and where each one runs out.

…hire more account writers?

A full-time marketing hire in the UK costs around £3,000 a month before tools, and each one can only write for so many clients. Maggie writes for every client website you add.

…outsource to freelance writers?

Freelancers can write well, but each new one needs briefing on every client's facts and limits, and deadlines slip. Maggie keeps each client's brand profile and remembers your edits.

…check AI answers by hand?

Typing questions into AI tools for every client every month is slow and hard to compare. AI visibility in cmo.so shows how Google's AI answers describe each client in one place.

…write it with ChatGPT?

You still brief it for every client, check it, make the picture and post it yourself. Maggie remembers each client and puts approved posts out on schedule, inside ChatGPT or Claude if you like.

Pricing

Cut the £5,900/mo marketing bill to £15/mo

Everything a marketing team does, done by Maggie.

What needs doingWithout cmo.soWith cmo.so
Full-time marketing hire£3,000/moIncluded
SEO and AI search (GEO) agency£1,000/moIncluded
Content writer, AI-assisted£500/moIncluded
Social media manager, freelance£800/moIncluded
Designed pictures for every post£300/moIncluded
SEO and GEO softwareRank tracking, site audits, AI visibility£250/moIncluded
AI writing and image tools£50/moIncluded
Working hoursOffice hours24/7
Total per month£5,900+From £15/mo

Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.

Founding member pricingLock in these prices for good.For the first 500 members, until 1 January 2027.
72days left
FreeTry it out
£0forever
No card needed
  • 5 social posts, 30 once verified
  • 15 Maggie messages a day
  • Upgrade any time
Start free
AirGetting started
£15/mo
Lowest paid plan
  • 2 posts a day
  • 60 Maggie messages a day
  • All channels
Choose Air
MaxSeveral channels
£45/mo
£75Save 40%
  • 24 posts a day
  • 300 Maggie messages a day
  • All channels
Choose Max
UltraBusy teams
£65/mo
£115Save 43%
  • 48 posts a day
  • 600 Maggie messages a day
  • All channels
Choose Ultra
EliteAgencies, many brands
£105/mo
£195Save 46%
  • 96 posts a day
  • 1,000 Maggie messages a day
  • All channels
Choose Elite

Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.

Questions reputation agencies ask

Marketing automation for reputation management agencies: your questions

Still unsure?

What is marketing automation for reputation management agencies?

It's software that does the repeating content work behind a good reputation: researching each client, writing accurate blog and social posts, making pictures and publishing them on schedule across their channels.

With cmo.so, Maggie does this for every client website in your account, and nothing goes out until it's approved.

How do reputation management agencies get more clients online?

Reputation agencies get more clients online by answering the questions business owners search when something has gone wrong: how to respond to bad reviews, how to rebuild trust and what AI answers say about them, on their own website and LinkedIn.

Maggie writes those posts for your agency every week, and Search Console shows which ones bring people to your site.

How much does cmo.so cost for a reputation management agency?

There's a free plan with no card needed, and paid plans are per website, billed monthly. Air is £15 a month for two posts a day, Pro is £45 a month for a growing business on several channels, and Max is £75 a month.

Elite, at £195 a month, is made for agencies and many brands, with up to 96 posts a day. Founding members get lower prices for good on every plan until 1 January 2027, and you can cancel any time.

Which channels should reputation management agencies start with?

Most agencies start with each client's own website and Google Business, because those are what people and AI answers find when they search a business's name, plus LinkedIn for clients whose leaders have a public profile.

Facebook, Instagram, YouTube and TikTok are in beta. Each channel has its own posting times, queue and approvals.

Can cmo.so remove negative reviews or search results?

No, cmo.so doesn't remove reviews or search results. Maggie writes and publishes accurate, helpful posts on a client's own channels, so people searching have more true and useful things to find.

cmo.so never promises rankings, and neither should a post you publish for a client.

Is it safe to let AI write for clients with a sensitive reputation?

It is safe when your team checks every post, and approvals are on by default. You can add topics to avoid to a client's brand profile, and Maggie learns from your edits.

Social channels connect through each platform's official sign-in, so cmo.so never sees your clients' passwords, and cmo.so never sells or rents data.

What does AI visibility show?

AI visibility shows how Google's AI answers describe and mention a business. For a reputation agency, that's a way to see what people are told when they ask about a client.

You can check it for each client website in your account and use it alongside Search Console in your reports.

Can our clients approve their own posts?

Clients can approve their own posts. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.

So your account manager can do the first check and the client gives the final yes, from the iPhone app or app.cmo.so.

Can it write in a client's own voice, such as a founder's?

Writing in a client's own voice is part of the brand profile. Maggie picks a voice, post template and picture look for each channel, so a founder's LinkedIn can sound like the founder while the company blog sounds like the company.

Every edit your team makes helps her get closer to that voice next time.

Do we need to share clients' private information?

No, cmo.so doesn't need private client files. Maggie works from each client's public website and the brand profile your team checks.

cmo.so never sells or rents data, and Search Console data is only used to show a site's own results and plan its content, never for advertising or to train AI models.

Which websites does it publish to?

cmo.so publishes to WordPress, Shopify, Wix and Webflow, and to any other website through the cmo.so API.

Each post is reported back with its link once it is live, which makes client reporting simple.

Ready when you are

Give every client a steady, accurate story to be found by

Enter a client's website. Their brand profile and first week of posts are ready in minutes, and nothing goes out until it's approved.

  • Free plan, no card needed
  • You approve every post
  • Cancel any time

Start with your website

Free to start. No card needed.

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