Marketing automation for branding agencies
You give every client a clear voice, then your own website goes months without a new case study. Maggie, your AI CMO, writes your case studies, LinkedIn posts and Instagram posts in your studio's voice, and you approve every one.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why branding agencies neglect their own brand
Client deadlines always win. Your own marketing is the brief nobody is billing for.
The cobbler's children
You write tone-of-voice guides for clients and haven't updated your own blog since the last rebrand you launched. Prospects check your site and wonder if you're still busy.
Case studies wait for sign-off
The rebrand launched months ago, the photography is lovely, and the write-up is still a half-finished document waiting for the right words and the client's approval.
Your thinking stays in the pitch deck
Your point of view on naming, positioning and brand architecture is what wins work. It lives in proposals and workshops, not where marketing directors searching for an agency can find it.
Pretty pictures, no explanation
An Instagram grid of logos and mock-ups shows taste, but it doesn't tell a founder what problem you solved or how the new brand changed things for the business.
The rebrand launched last month. The case study is finally live.
It's Monday. A regional brewery's rebrand went live last month, the client is delighted, and the only trace on your site is a single hero image on the work page.
You paste your studio's website into cmo.so. Maggie reads it and writes your brand profile: strategy-led identities for food and drink and independent hospitality, your workshops, the agencies you're often compared with and the confident, slightly playful voice you've written for yourselves. You correct one thing: you no longer offer web build in-house.
By Wednesday the drafts are waiting, each with a picture in your studio's look: a case study on the brewery's rebrand, from the strategy workshop to the new can designs, a LinkedIn post on what a brewery should consider before renaming a beer, an Instagram carousel of the process and a blog guide to briefing a branding agency. The founder sharpens the opening of the case study and approves the rest from the iPhone app.
The posts go out on the days you set, and each comes back with its link. Next month, Search Console in cmo.so shows which guides bring marketing directors to your site, and AI visibility shows how Google's AI answers describe your studio.
Your own brand, kept as carefully as your clients'
Each of those problems has an answer, and you still decide every word published under your studio's name.
Case studies that tell the story
The brief, the insight, the idea and what changed, written up from your notes and published to WordPress, Webflow, Wix, Shopify or any site through the cmo.so API.
Case studiesYour point of view, published
Posts on naming, positioning, brand architecture and rebrand mistakes, written for Google and for AI answers, so founders and marketing directors find your thinking before they shortlist.
Thought leadershipLinkedIn for the people who hire you
Founders, marketing directors and heads of brand decide on LinkedIn. Maggie writes posts in your studio's voice on the days you choose, and Instagram and Facebook are in beta for the visual side.
LinkedInA voice you'd sign off
Enter your website and Maggie builds your brand profile: services, clients, unique selling points, SWOT, competitors and voice. She picks a voice, post template and picture look per channel, and learns from every edit.
Brand profileOne project, every channel
One rebrand becomes a case study, a LinkedIn post about the strategy, an Instagram carousel of the process and a short video post if you upload one, each in that channel's style.
Every channelRun it for clients too
Add client websites to one account, each with its own brand profile, channels, schedule and approvals. Elite at £195 a month is made for agencies and many brands.
Client brandsYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your studio's website to a steady stream of work in four steps
Enter your website
Maggie reads it and drafts your studio's brand profile in minutes.
Check your profile
Sharpen your positioning, sectors and voice. Treat it like a brief.
Review the drafts
Your first week of posts arrives with pictures. Approve, edit or skip each one.
Let them go out
Approved posts go out at each channel's times and every one comes back with its link.
Why not just…
The usual ways branding agencies try to market themselves, and where each one runs out.
…write it in a quiet week?
Quiet weeks rarely come, and when they do they go to new business. Maggie drafts the posts, so you only need minutes to edit and approve.
…post the portfolio on Instagram and Behance?
Showcases show the work, but not the thinking. Case studies and posts on your own site explain why it worked, which is what clients pay for.
…hire a marketing manager?
A full-time marketing hire in the UK costs around £3,000 a month before tools. Maggie writes and publishes every week from £15 a month.
…write it with ChatGPT?
You'd still brief it every time and rewrite it until it sounds like you. Maggie keeps your voice in your brand profile and posts on schedule.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for branding agencies: your questions
Still unsure?
What is marketing automation for branding agencies?
It's software that does the repeating work of marketing your studio: planning topics, writing case studies, blog and social posts, making pictures and publishing them on schedule.
With cmo.so, Maggie does all of it from your studio's website, and nothing goes out until you approve it.
How do branding agencies get more clients online?
Branding agencies get more clients online by showing how they think, not only what they make: case studies that explain the problem and the result, clear points of view on branding questions and regular posts on LinkedIn.
Maggie writes those every week in your voice, and Search Console in cmo.so shows which ones bring people to your site.
How much does it cost for a branding agency?
There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a studio posting on several channels.
If you also run client brands, Max is £75 a month and Elite £195 a month, made for agencies and many brands. Founding members get lower prices for good on every plan until 1 January 2027.
Which channels should branding agencies start with?
Start with your own website for case studies and thinking, and LinkedIn, where founders and marketing directors look for agencies.
Instagram and Facebook are in beta and suit process shots and reveals, and YouTube and TikTok are in beta for short videos. Each channel has its own posting times and queue.
Will it sound like our studio, not like AI?
It should, because it starts from your brand profile, which holds your voice, and you can correct it like a tone-of-voice guide. Maggie then learns from every edit you make.
Nothing goes out until you approve it, so every word is still yours to sign off.
Can it write case studies without breaking client confidentiality?
Yes. You decide what goes into each case study, and you can tell Maggie, your AI CMO, to leave out names, figures or details a client hasn't agreed to share.
Every draft waits for your approval, so you can send it to the client first.
Can we use cmo.so for our clients' brands?
Yes. Add each client's website to your account and each gets its own brand profile, channels, schedule and approvals, so their voice never mixes with yours.
Add your team and clients in Me → Team with presets such as editor or manager, and Elite is made for agencies and many brands.
Do the pictures match our visual style?
Each post comes with a picture in your brand's look, and she picks a picture look per channel.
For case studies you'll often want your own project photography instead, and you can upload it, along with videos.
Can it help us appear in AI answers when people ask for a branding agency?
It can help. Maggie writes clear, quotable answers to the questions clients ask, which is the kind of text AI answers draw on, though nobody can promise a mention.
AI visibility in cmo.so shows how Google's AI answers describe your studio, so you can see whether that changes over time.
Which websites does it work with?
cmo.so publishes to WordPress, Webflow, Wix and Shopify, and to any other website through the cmo.so API.
Each post is reported back with its link once it is live.
Is it safe to let AI post for our studio?
Yes, because nothing goes out until you approve it. Approvals are on by default and set per channel, and any channel can run on autopilot or be paused.
Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.
Does it run ads or email campaigns for us?
That isn't part of what cmo.so does. Maggie writes and publishes posts for your website and channels; she doesn't run ads or send email newsletters.
Your posts can still give an ad or a newsletter something worth linking to.
Give your own brand the attention you give your clients'
Enter your studio's website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.
- Free plan, no card needed
- You approve every post
- Cancel any time