Marketing automation for market research firms
You spend your days finding out what customers think for other brands, and your own marketing waits for a quiet month that never comes. Maggie, your AI CMO, turns your findings and know-how into weekly insight posts and explainers, and you approve every one.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why research firms rarely market themselves
Fieldwork overruns, a debrief is due Friday and three proposals are waiting. The "insights" page on your site was last updated for a conference two years ago.
The best findings belong to clients
Your most interesting work is confidential, so you can't publish it. What you can share, your methods, your own studies and what you've learned, rarely gets written up.
One big report, then silence
The annual trends report gets a launch and a webinar. Then nothing on LinkedIn for months, and the brand and insight managers who might hire you forget your name.
DIY survey tools look "good enough"
Buyers can launch a survey in an afternoon for very little. If you don't explain when a proper sample, a good questionnaire or a qualitative study makes the difference, they never find out.
Researchers write for researchers
Your team writes beautifully about sampling frames and conjoint analysis. A marketing director with a budget needs to know what decision the research will help them make.
Your own survey closes on Monday. The insights are on LinkedIn by Friday.
It's Monday, and the quick survey your firm ran on how people choose a grocery delivery service has just closed. The charts are done, but the team is straight back into client fieldwork.
You've already given cmo.so your website, so Maggie knows your qualitative and quantitative services, the consumer and retail brands you work with, the larger agencies and survey tools you compete with and the clear, curious way you like to write. You give her the headline findings and a few charts you're happy to share.
By Wednesday the drafts are waiting, each with a picture in your brand's look: a blog post on the three things that made people switch delivery service, a short methods note explaining who you asked and how, two LinkedIn posts for insight and brand managers, and an explainer on when a quick survey is enough and when a brand needs depth interviews. Your research director corrects one percentage and approves the rest from the iPhone app.
The posts go out at the times you set for each channel, each reported back with its link. Next month Search Console in cmo.so shows which articles people found, and Maggie is already planning posts from the next study.
Marketing that makes your thinking visible
Each of those problems has an answer, and you still decide what goes out under your firm's name.
Insight articles on your blog
Posts built from your own studies and expertise, from consumer trends to how to brief a research agency, written for Google and for AI answers. Published to WordPress, Shopify, Wix, Webflow or any site through the cmo.so API.
Blog on autopilotOne study, a month of posts
When you give Maggie the findings you can share, she turns them into a blog post, a methods note and a run of LinkedIn posts, each in that channel's style and with its own picture.
Every channelLinkedIn every week, not every report
Posts for insight managers, brand managers, product teams and marketing directors, in your firm's voice and on the days and times you choose, so you stay in mind between projects.
LinkedInShe knows your methods and your market
Enter your website and Maggie builds a brand profile: your services, the sectors you work in, what sets you apart, a SWOT, competitors and your voice. Every post starts from it, and you can correct any part.
Brand profileExplainers that sell good research
Plain-English posts on sample sizes, qualitative versus quantitative work, segmentation and brand tracking, so buyers see why method matters before they reach for a DIY survey.
Method explainersSee if search and AI find you
Search Console in cmo.so shows which posts bring people in. AI visibility shows how Google's AI answers describe your firm when buyers ask who can research their market.
Search Console and AI visibilityYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your firm's website to a steady stream of insight in four steps
Enter your website
Maggie reads your services and past insight pages and drafts your brand profile in minutes.
Check your profile
Correct your methods and sectors, add the clients you want more of and choose your channels.
Review the drafts
Your first week of posts arrives with pictures. Approve, edit or skip each one, and check every figure.
Let them go out
Approved posts go out at each channel's times and every one comes back with its link.
Why not just…
The usual ways research firms try to win new clients, and where each one runs out.
…rely on referrals and repeat clients?
They're the heart of the business, but they don't grow it when a client's insight manager moves on. Regular posts make sure new buyers find you too.
…save it all for the annual report?
A big report makes a splash once a year. Maggie turns it, and your smaller studies, into weekly posts, so the splash keeps rippling.
…hire a marketing manager?
A full-time marketing hire in the UK costs around £3,000 a month before tools. Maggie starts from your website today, from £15 a month.
…write it with ChatGPT?
You still brief it, check every number, make the charts into pictures and post it yourself, and it doesn't remember your studies. Maggie keeps your brand profile and puts posts out on schedule.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for market research firms: your questions
Still unsure?
What is marketing automation for market research firms?
It's software that does the repeating content work of a research firm: turning your studies and expertise into articles, posting on LinkedIn and publishing on schedule.
With cmo.so, Maggie does all of it from your website and brand profile, and nothing goes out until you approve it.
How do market research firms get more clients online?
Market research firms win more clients online by showing how they think: sharing findings from their own studies, explaining when each method is worth paying for and staying visible on LinkedIn between big reports.
Maggie writes those insight posts and explainers every week, and Search Console in cmo.so shows which ones bring buyers to your site.
How much does cmo.so cost for a market research firm?
There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a growing firm posting on several channels.
Founding members get lower prices for good on every plan until 1 January 2027, and you can cancel any time.
Which channels should market research firms start with?
Most start with LinkedIn, where insight, brand and product teams spend their working day, plus their own blog for insight articles and method explainers.
Facebook, Instagram, YouTube and TikTok are in beta if you want them later. Each channel has its own posting times and queue.
Is it safe to let AI write about our research?
It is, because nothing goes out until you approve it. Approvals are on by default, so your researchers can check every figure and every claim before a post is published.
Maggie only writes from your brand profile and what you give her, and cmo.so never sells or rents your data.
Will cmo.so publish our clients' confidential findings?
No, cmo.so only uses what you choose to give it. Maggie works from your website and the findings you share for publication, so client work stays out unless you decide otherwise.
You approve every draft, so nothing goes out that you haven't checked.
Can it turn our own studies into posts?
It can. Give Maggie the headline findings and the charts you're happy to publish, and she plans a blog post, a short methods note and several LinkedIn posts from them.
She writes from your numbers, not guesses, and your team checks each figure before approving.
How can it help us compete with DIY survey tools?
It helps by explaining what good research adds. Maggie writes posts on sampling, questionnaire design, qualitative interviews and analysis, written for buyers rather than researchers.
Those are the articles people find when they're wondering whether a quick survey will do, which is exactly when they should hear from you.
Can it help us appear in AI answers about market research?
It can help. Maggie writes articles with clear, quotable answers to the questions buyers ask, which is what AI tools draw on.
AI visibility in cmo.so shows how Google's AI answers currently describe your firm, so you can follow how that changes over time.
Does cmo.so run surveys or send newsletters?
No, cmo.so doesn't run surveys, ads or email newsletters. Maggie plans, writes and publishes blog and social posts on your channels.
Every post comes back with its link, so you can add the best ones to your own newsletter.
Can several researchers approve posts?
Yes. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.
So each research director can approve posts about their own sector while you keep an eye on the whole schedule.
Put your own insight to work for your firm
Enter your website. Your brand profile and first week of insight posts and explainers are ready in minutes, and nothing goes out until you approve it.
- Free plan, no card needed
- You approve every post
- Cancel any time