Marketing automation for healthcare providers

It's software that does the repeating work of marketing a practice or clinic: planning patient guides and service posts, writing them, making pictures and publishing them on schedule.

With cmo.so, Maggie does all of it from your practice's website, and nothing goes out until a person at your practice approves it.

Healthcare providers get more patients online by answering patients' questions clearly and being easy to find nearby: helpful guides on their own website, an active Google Business profile and regular posts about the services they offer.

Maggie, your AI CMO, writes those posts every week and queues them ahead of busy seasons, and Search Console in cmo.so shows which guides bring patients to your website.

There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, which suits a single practice, and Pro at £45 a month suits a growing provider posting on several channels.

Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.

Most practices start with their own website and Google Business, because that's where patients searching for care nearby decide whom to call.

Facebook and Instagram are in beta and suit local patients and families, and LinkedIn helps with staff recruitment and workplace health services. Each channel has its own posting times and queue.

It is safe when a qualified person reviews every post before it is published. cmo.so keeps approvals on by default, and Content Policy Guard can hold a post that may break medical rules as a draft with a suggested rewrite.

Content Policy Guard gives AI suggestions, not legal or compliance advice. It does not make a post compliant with your professional rules on its own, and your practice stays responsible for what it publishes.

No, cmo.so never sees your patient records. Maggie doesn't connect to patient record or booking systems, and she writes only from your website, your brand profile and what you tell her.

Never paste patient details into a topic or post. cmo.so never sells or rents your data, and social channels connect through each platform's official sign-in, so cmo.so never sees your passwords.

No, cmo.so is not a booking system. Maggie writes and publishes posts; she doesn't take bookings or answer patients.

Google Business posts can carry a Book button that links to your existing booking page, so patients book with you in the way you already manage.

Yes. Add your own house rules to Content Policy Guard, such as no guaranteed results or no before-and-after promises, and a post that may break them is held as a draft with a suggested rewrite.

You can also write the rules into your brand profile, and Maggie learns from every edit your clinicians make.

Yes, it can, as general information for patients. Maggie writes guides on what a treatment involves, who it may suit and what to ask at an appointment, always pointing readers to a professional for advice about their own situation.

A clinician should check every health detail before approving, and you can skip any topic you would rather not cover.

Yes. If each clinic has its own website, add them all to one account and each gets its own brand profile, channels, schedule and approvals.

If they share one website, Maggie can write posts for each location's patients from the same brand profile.

Yes, it can help people get to know you. Maggie can write LinkedIn posts about your team, your culture and new services, which helps when you are hiring nurses, clinicians or reception staff.

She doesn't post job adverts to job boards or manage applications, so link the posts to your own careers page.

Yes. In Me → Team you can add people and choose what each can see or change, using presets such as editor or manager.

So the practice manager can prepare posts and a lead clinician can give the final approval.