Marketing automation for crypto companies
In crypto, people trust the companies that explain things clearly and don't overpromise. Maggie, your AI CMO, writes plain explainers, security guides and product news for your website, LinkedIn and other channels, and every post waits for your approval.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why crypto companies struggle to keep their marketing going
The product moves fast, the rules are strict and every sentence can be read the wrong way. So the safest thing often feels like posting nothing at all.
Every post feels like a risk
One line that sounds like a promise of returns, or a missing risk warning, and the post becomes a problem. So drafts sit waiting for a review nobody has time for.
Hype drowns out substance
Feeds are full of price talk and big claims. A company that is careful and serious about security struggles to be heard, even though that's exactly what customers should be looking for.
Newcomers don't understand the product
Wallets, custody, network fees, staking: your team speaks it fluently, but a new customer searching for answers needs it explained in plain words, on your own website.
The market sets your calendar
When markets are busy, everyone is working on the product and support. When they're quiet, marketing stops altogether. Either way, the steady trust-building posts never happen.
Your new self-custody feature ships next month, and the explainers are already checked.
It's Monday. Your wallet app is adding a new recovery feature next month, and the help centre is the only place that mentions it.
You paste your website into cmo.so. Maggie reads it and writes your brand profile: your wallet and the people who use it, the security choices you're proud of, the companies you're compared with, and the calm, plain-spoken way you explain things. You turn on Content Policy Guard for financial rules and add your own: no price predictions, ever.
By Tuesday the drafts are waiting, each with a picture in your company's look: a blog explainer on self-custody versus keeping coins on an exchange, a guide to spotting common wallet scams, a LinkedIn post from your head of security about how the recovery feature was designed, and a short news post for launch day. Content Policy Guard has held one sentence that read like an investment promise, with a suggested rewrite. Your compliance lead accepts it and approves the rest.
The posts go out at the times you set for each channel, and each comes back with its link. While the team is finishing the release, Maggie is already planning next month's explainers, and Search Console in cmo.so shows which guides people are finding.
A marketing assistant who explains crypto carefully
Each of those problems has an answer, and you still decide what goes out under your company's name.
Plain explainers on your own site
Guides on wallets, keys, fees, security and how your product works, written for newcomers and for Google and AI answers. Published to your WordPress, Shopify, Wix or Webflow site, or any site through the cmo.so API.
Blog on autopilotA check before anything goes out
Turn on Content Policy Guard and posts are checked against financial rules, or your own house rules. A risky post is held as a draft with a suggested rewrite. These are AI suggestions, not legal or compliance advice.
Content Policy GuardYour compliance lead approves
By default nothing goes out until it's approved. Add your compliance and legal people in Me → Team so every post passes the right person before it is published.
ApprovalsYour voice, not the hype
Enter your website and Maggie builds your brand profile: your product, who uses it, what sets you apart, competitors and voice. Every post and picture starts from it, so posts sound like you, not like the market.
Brand profileLinkedIn for partners and institutions
Posts for partners, institutional clients, developers and future hires: how you approach security, what you're building and what you've learnt.
LinkedInOne update, every channel
One idea becomes a post for each channel in its own style: a blog explainer, a LinkedIn post, and short videos for YouTube and TikTok (in beta) when you have them.
Every channelYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your website to checked, steady posts in four steps
Enter your website
Maggie reads it and drafts your company's brand profile in minutes.
Set your rules
Correct the profile, turn on Content Policy Guard, add your house rules and choose your channels.
Review the drafts
Your first week of posts arrives with pictures. Approve, edit or skip each one.
Let them go out
Approved posts go out at each channel's times and every one comes back with its link.
Why not just…
The usual ways crypto companies try to reach people, and where each one runs out.
…post market commentary when prices move?
It gets attention for a day and invites exactly the kind of claims that cause problems. Explainers and security guides on your own site keep earning trust long after the market has moved on.
…pay influencers to promote you?
Paid promotion in crypto can carry real legal risk, and it ends when the payments do. Your own content builds an audience that comes back to you.
…hire a crypto PR agency?
SEO and content agencies often cost around £1,000 a month, and you still review everything. Maggie writes and publishes every week from £15 a month, and your team approves every post.
…write it with ChatGPT?
You still brief it, check every claim, make the picture and post it yourself, and it doesn't know your product or your house rules. Maggie remembers your company and puts posts out on schedule.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for crypto companies: your questions
Still unsure?
What is marketing automation for crypto companies?
It's software that does the repeating work of marketing a crypto business: planning topics, writing explainers and social posts, making pictures and publishing them on schedule, with a review before anything goes out.
With cmo.so, Maggie does all of it from your company's website, and nothing goes out until you approve it.
How do crypto companies get more customers online?
Crypto companies get more customers online by earning trust: clear explainers and security guides on their own website that answer what newcomers search for, plus regular, careful posts about the product.
Maggie, your AI CMO, writes those posts every week from your brand profile, and Search Console shows which guides bring people to your website.
How much does marketing automation cost for a crypto company?
There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a company posting on several channels such as the blog and LinkedIn.
Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.
Which channels should crypto companies start with?
Most crypto companies start with their own blog for explainers and security guides, and LinkedIn for partners, institutions and hiring, because that's where trust gets built.
YouTube, TikTok, Instagram and Facebook are in beta and suit short explainers. Each channel has its own posting times and queue.
Can cmo.so keep our posts within financial promotion rules?
It can help you catch problems, and the decision stays with you. Turn on Content Policy Guard and posts are checked against financial rules and your own, such as no price predictions or no promise of returns; a risky post is held as a draft with a suggested rewrite.
These are AI suggestions, not legal or compliance advice. A qualified person should still review every post, and your company stays responsible for what it publishes in each market.
Will it write about prices or tell people what to buy?
Only if you ask it to, and most crypto companies add a house rule against it. Maggie writes about your product, security and how things work, not price predictions or investment advice.
You approve every post, so nothing about prices goes out without your say.
Does it post to X, Telegram or Discord?
No, it doesn't. cmo.so publishes to your website and to LinkedIn, Google Business, Facebook, Instagram, YouTube and TikTok.
Many teams share a new blog explainer in their community channels by hand, so one well-checked piece does the work everywhere.
Can it write security and scam-awareness guides?
Yes, and they're often the most useful posts a crypto company publishes. Maggie writes plain guides on keeping keys safe, spotting phishing and common scams, from your brand profile.
Your security team should check the detail before approving, and she learns from their edits.
Does it help us show up in AI answers?
It can help with that. Maggie writes clear, quotable answers to the questions newcomers ask, the kind of content Google and AI answers can pick up.
AI visibility in cmo.so shows how Google's AI answers describe and mention your company.
Is it safe to let AI post for a crypto company?
It is safe when a qualified person approves every post. Approvals are on by default, and Content Policy Guard can hold a post that may break financial rules as a draft with a suggested rewrite.
Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and cmo.so never sells or rents your data.
We run several products and websites. Can cmo.so handle them all?
Yes. Add each website to one account and each gets its own brand profile, channels, schedule, approvals and house rules.
In Me → Team you can give marketing, security and compliance people access with presets such as editor or manager.
Build trust with posts you've checked
Enter your website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.
- Free plan, no card needed
- You approve every post
- Cancel any time