Agent builder's things on white: a small robot arm, a whiteboard flowchart of a task with decision branches, sticky notes, a mechanical keyboard and a coffee mug
Use case

Marketing automation for AI agent companies

You build agents that do real work for other businesses, yet your own marketing still waits for a free evening. Maggie, your AI CMO, writes the use-case guides, release posts and LinkedIn updates that explain what your agent does, and you approve every one.

Free to start · No credit card · 30 free posts

Used by 600+ users and trusted by teams at

  • aeglesriphal.com
  • moonlakespa.com
  • shop.theteagroup.com
  • clo100.com
  • logtrics.io
  • mymorez.com
  • nextidal.com
  • otisapp.com
  • storaitelling.com
  • theheatpumps.co.uk
  • web-translations.com
  • exposeai.tech
  • orielipo.com
  • whitelabelcrowd.fund
  • elliptic.co
  • med.moonlakespa.com
  • netdex.co.il
  • orawellness.uk
  • reenest.com
  • syngage.ai
  • thepenthouseliving.com
  • zengolf.studio
  • imaintain.uk
  • rebuildingsociety.com
  • aurasocial.world
  • goaimex.com
  • moneyparents.com
  • newgenrenewables.uk
  • osmosisai.co
  • saunders.ac
  • teeza.app
  • thursdayclub.com
Sound familiar?

Why AI agent companies struggle to keep their marketing going

The product changes every fortnight, the market changes every week, and the people who could explain it are busy shipping.

Buyers can't tell you from a chatbot

Operations and support leads have seen a hundred demos that promise “autonomous” everything. Unless you show the exact tasks your agent completes, where it hands over to a person and what it never touches, you sound like all the rest.

Releases ship faster than anyone writes

A new integration, a better handover flow, support for another model. It goes into the changelog, maybe a tweet from the founder, and nobody turns it into the use-case page a buyer would actually search for.

AI assistants answer the shortlist question

More buyers start by asking ChatGPT or Google's AI answers which agent handles invoice chasing or ticket triage. If your site has no clear, quotable pages about those jobs, the answer names someone else.

Trust questions slow every deal

Security reviews, data handling, what happens when the agent gets it wrong. Your engineers answer the same questions on every call because there's nothing written down that a buyer can read first.

A small agent startup's desk: a phone showing post cards waiting for approval next to a notebook of task flow diagrams, a laptop with a blurred terminal and a mug
Your week with Maggie

You shipped the CRM integration on Thursday. By Monday buyers can read what it does.

Your team has spent a month on an agent that books follow-up meetings straight into a sales team's CRM. It went live on Thursday, the changelog has one line about it, and your founder's LinkedIn post got some likes from other founders.

You enter your website into cmo.so. Maggie reads it and writes your brand profile: the jobs your agent handles, the operations and revenue teams who buy it, the tools it connects to, how you differ from general chatbot builders, the competitors buyers compare you with and the plain, practical voice your docs use. You correct one thing: the agent always asks a person before it sends anything to a customer.

By Tuesday the drafts are waiting: a blog post on how the agent decides when to book a meeting and when to hand over, a guide to running a two-week pilot with a small sales team, a LinkedIn post in your founder's voice about why you built the handover first, and a short explainer on where conversation data is kept. You approve three and add a screenshot description to the fourth.

The posts go out at the times you set for each channel, and each comes back with its link. AI visibility in cmo.so shows how Google's AI answers describe your company when buyers ask about meeting booking agents, so you can see whether the new pages are being picked up.

What you get with Maggie

A marketing teammate who explains your agent as clearly as your docs

Each of those problems has an answer, and you still decide what goes out under your company's name.

One page for every job your agent does

Use-case guides for each task you automate, such as ticket triage, lead follow-up or invoice chasing, written for Google and for AI answers. Published to your WordPress, Webflow, Shopify or Wix site, or any site through the cmo.so API.

Use-case blog

Every release becomes a story

When you tell Maggie what shipped, she turns it into a blog post, a LinkedIn update and a short YouTube description (in beta), each explaining what the change means for the people using the agent.

Release posts

Seen in AI answers

Clear, quotable answers about what your agent does and doesn't do give AI assistants something accurate to cite. AI visibility shows how Google's AI answers mention your company.

AI visibility

Trust content written down once

Explainers on human handover, data handling and how you test your agent, so buyers can read them before the security call. You check every claim before it's approved.

Trust pages

LinkedIn where buyers decide

One idea becomes a post for each channel in its own style: founder posts and pilot lessons on LinkedIn for operations, support and revenue leaders, with Facebook, Instagram and TikTok in beta if your buyers are there.

Every channel

Built for teams who live in tools

Your team can ask Maggie from ChatGPT or Claude through the cmo.so connector, or use the MCP server and CLI. Approvals are on by default, set per channel, and any channel can be paused.

MCP and CLI
Inside the app

Your marketing team, in your pocket

Real screens from the cmo.so app on iPhone.

The cmo.so app home screen: monthly posts, website health scores and an AI visibility chartAsk Maggie: a chat where Maggie reviews 30 days of SEO and AI visibilityConnect your social accounts: LinkedIn, Google Business, Facebook, Instagram, YouTube and TikTokMaggie prepared your plan: look, voice, writing style and posting frequencyWrite a post once for LinkedIn, Google Business, Facebook and Instagram
How it works

From your product site to a month of agent content in four steps

  1. Enter your website

    Maggie reads it and drafts your company's brand profile in minutes.

  2. Check your profile

    Correct the jobs your agent handles, its limits, your buyers and the competitors you're compared with.

  3. Review the drafts

    Your first week of posts arrives with pictures. Approve, edit or skip each one.

  4. Let them go out

    Approved posts go out at each channel's times and every one comes back with its link.

Your other options

Why not just…

The usual ways agent startups try to get their story out, and where each one runs out.

…let the founder post when there's time?

Founder posts work, but they stop the week a big customer goes live or a funding round starts. Maggie drafts in the founder's voice every week, so posting carries on and the founder just approves.

…build our own content agent?

You could, but then your engineers maintain a marketing tool instead of your product. Maggie already researches your company, plans topics, makes pictures and publishes to your site and channels on schedule.

…hire a marketer?

A full-time marketing hire in the UK costs around £3,000 a month before tools, and still needs weeks to learn how your agent works. Maggie starts from your website and costs from £15 a month.

…write it with ChatGPT?

You still brief it, check it, design the picture and post it yourself, and it doesn't remember your agent's limits from one chat to the next. Maggie keeps your brand profile and puts posts out on schedule.

Pricing

Cut the £5,900/mo marketing bill to £15/mo

Everything a marketing team does, done by Maggie.

What needs doingWithout cmo.soWith cmo.so
Full-time marketing hire£3,000/moIncluded
SEO and AI search (GEO) agency£1,000/moIncluded
Content writer, AI-assisted£500/moIncluded
Social media manager, freelance£800/moIncluded
Designed pictures for every post£300/moIncluded
SEO and GEO softwareRank tracking, site audits, AI visibility£250/moIncluded
AI writing and image tools£50/moIncluded
Working hoursOffice hours24/7
Total per month£5,900+From £15/mo

Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.

Founding member pricingLock in these prices for good.For the first 500 members, until 1 January 2027.
72days left
FreeTry it out
£0forever
No card needed
  • 5 social posts, 30 once verified
  • 15 Maggie messages a day
  • Upgrade any time
Start free
AirGetting started
£15/mo
Lowest paid plan
  • 2 posts a day
  • 60 Maggie messages a day
  • All channels
Choose Air
MaxSeveral channels
£45/mo
£75Save 40%
  • 24 posts a day
  • 300 Maggie messages a day
  • All channels
Choose Max
UltraBusy teams
£65/mo
£115Save 43%
  • 48 posts a day
  • 600 Maggie messages a day
  • All channels
Choose Ultra
EliteAgencies, many brands
£105/mo
£195Save 46%
  • 96 posts a day
  • 1,000 Maggie messages a day
  • All channels
Choose Elite

Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.

Questions AI agent companies ask

Marketing automation for AI agent companies: your questions

Still unsure?

What is marketing automation for AI agent companies?

It's software that does the repeating content work of selling an AI agent: explaining each job it does, turning releases into posts, answering trust questions in writing and publishing on schedule.

With cmo.so, Maggie does this from your website and brand profile, and nothing goes out until you approve it.

How do AI agent companies get more customers online?

AI agent companies get more customers online by showing exactly which tasks their agent completes, for whom and with what safeguards, on pages buyers and AI assistants can find and quote.

Maggie writes those use-case guides, release posts and LinkedIn updates every week, and Search Console in cmo.so shows which pages bring people to your site.

How much does cmo.so cost for an AI agent startup?

There's a free plan with no card needed. Paid plans are per website and billed monthly: Air at £15 a month covers two posts a day, and Pro at £45 a month suits a growing company posting on several channels.

Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.

Which channels should AI agent companies start with?

Most AI agent companies start with their own blog for use-case and trust pages, plus LinkedIn, where operations, support and revenue leaders look for tools.

YouTube is in beta and suits short demo walkthroughs. Each channel has its own posting times and queue, so LinkedIn can post daily while the blog goes out twice a week.

Is it odd to use an AI agent to market an AI agent?

It's not odd, and it shows the kind of control your own buyers want. Maggie, your AI CMO, drafts the posts, and by default nothing goes out until a person on your team approves it.

You can keep approvals on for every channel or let one you trust run on autopilot, and you can pause any channel at any time.

How does cmo.so stop posts overclaiming what our agent can do?

Your brand profile holds what your agent does and doesn't do, and every draft starts from it. You can correct the profile at any time, for example to say the agent never sends anything without a person's approval.

You still review every post before it's published, and Maggie learns from your edits, so drafts get closer to how you describe the product.

Can she write for both technical and business buyers?

She can write for both. A developer-facing guide to your API or tool calls can sit on the blog, while LinkedIn posts speak to the operations or support lead who signs off the budget.

You choose a voice, post template and picture look per channel, so each audience gets the right depth.

Can cmo.so write comparison pages against other agents and chatbots?

It can. Your brand profile includes your competitors and what sets you apart, so Maggie can draft comparison and alternatives articles for your blog.

You review each one before it goes live, so you can check every claim about another product is fair and accurate.

Can we use cmo.so from our own tools?

You can. You can ask Maggie from ChatGPT or Claude through the cmo.so connector, and developers can use the MCP server and CLI.

There's also the web app at app.cmo.so, the dashboard at ai.cmo.so and an iPhone app in beta for approving posts on the move.

Does cmo.so run our ads or email campaigns?

No, cmo.so doesn't run ads or send email newsletters. Maggie writes and publishes blog and social posts to your website and connected channels.

Many teams link those posts from their own newsletters or use them as landing pages for campaigns they run elsewhere.

Is our product data safe?

cmo.so never sells or rents your data. Search Console data is only used to show your own results and plan your content, never for advertising or to train AI models.

Social channels connect through each platform's official sign-in, so cmo.so never sees your passwords, and uploaded videos are deleted within 7 days of posting.

Can our team approve posts too?

Your team can. In Me → Team you add people with presets such as editor or manager, so a founder can approve LinkedIn while a product lead checks release posts.

If you run separate sites for different agents or products, each website gets its own brand profile, channels, schedule and approvals in one account.

Ready when you are

Let your marketing keep pace with your releases

Enter your website. Your brand profile and first week of posts are ready in minutes, and nothing goes out until you approve it.

  • Free plan, no card needed
  • You approve every post
  • Cancel any time

Start with your website

Free to start. No card needed.

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