Illustration for CMO.so core marketing skills
CMO.so core skill · v0.4.0

Website setup & verification skill

Get a website ready in CMO.so: verify ownership by email, DNS, the WordPress plugin or by asking the team, detect the platform, and hand off the publishing connection to a computer.

Free · MIT licence · Copy needs a free sign-in

Category
CMO.so core
Works with
Maggie + any MCP client
Format
SKILL.md · 2,069 words
Version
v0.4.0
Price
Free · MIT

The Website setup & verification skill file

cmo-website-setup/SKILL.md2,069 words · MIT
---
name: cmo-website-setup
description: Get a website ready in CMO.so: verify ownership by email, DNS, the WordPress plugin or by asking the team, detect the platform, and hand off the publishing connection to a computer.
---

Before Maggie can publish, a website goes through three stages in CMO.so: added (Maggie reads it and builds its business profile), verified (the user proves they own it), and connected (CMO.so can deliver posts to the site's platform). This skill walks through them in order, picks the easiest verification route, identifies the platform, and opens the CMO.so app's connect form for the step that needs keys. It never asks for passwords or keys in chat.

When to use

  • New user, new website, or a site stuck at "not verified" or "not connected".
  • cmo-daily or cmo-weekly-report found a setup blocker.
  • "Maggie isn't publishing" and the cause is setup, not the autopilot settings.
  • Not for: signing the agent in to CMO.so (cmo-connect); posts per day, pausing or the content guard (cmo-autopilot); filling in the business profile after Maggie has read the site (cmo-brand-profile).
Sign in to see, copy and download the whole skillIt's free. Copying also upvotes and saves it, so you'll find it again under Saved.
Preview: the workflow, output, example, quality bar and guardrails unlock when you sign in.

Adapts open work by wp-cli/wp-cli (MIT), WordPress/WordPress (GPL-2.0-or-later).

Everyday usage

How people use Website setup & verification day to day

Ask in plain words. The agent picks this skill, asks for anything it needs and hands back the result. Words in a highlight are yours to change.

Most common · also on the CMO.so core page

Website setup & verification

The website added and verified in CMO.so

Ask your agentAdd my website to CMO.so
  • The website added and verified in CMO.so
  • The platform identified and the right connection guide
  • The connect form opened in the CMO.so app (or a setup link emailed for later)

More things to ask

  • Verify my website
  • I didn't get the verification code
  • How do I connect WordPress?
  • What platform is my site on?
  • Why isn't Maggie publishing to my site?
  • Send me the setup link for my computer
How it works

From input to output

  1. 1You give it
    • The website address
    • An email address at the website's own domain, or access to its DNS settings
    • The platform the site runs on, if the user knows it
  2. 2It works through the method
    • Asks what's missing, one question at a time
    • Follows the workflow step by step
    • Checks the result against its quality bar and guardrails
  3. 3You get
    • The website added and verified in CMO.so
    • The platform identified and the right connection guide
    • The connect form opened in the CMO.so app (or a setup link emailed for later)
Why a skill

The skill against the alternatives

Do it yourselfHire helpWebsite setup & verification skill
CostYour own timeAgency or freelancer feesFree, MIT licence
Time to a first resultHours, every timeDays to weeks, plus revisionsMinutes, in your agent
ConsistencyDepends on remembering every stepAs long as the retainer lastsSame steps and checks every run
The methodIn your headTheir process, often hiddenWritten down: read it, change it
Who does the workYou, from scratchSomeone learning your businessYour agent, following the skill
FAQ

Questions about the Website setup & verification skill

What it does, what it needs and how to use it with your agent.

Still not sure?Try it free on your own website and see the first posts before you decide.
Start free
What is the Website setup & verification skill?

Get a website ready in CMO.so: verify ownership by email, DNS, the WordPress plugin or by asking the team, detect the platform, and hand off the publishing connection to a computer.

It's one of cmo.so's open CMO.so core skills: a SKILL.md file that tells an AI agent when to use it, what to ask you first, the steps to follow, the checks to pass and what to hand back, so the job is done the same careful way every time.

When should I use it?

Reach for it when you'd otherwise say something like “Add my website to CMO.so”, “Verify my website”, “I didn't get the verification code”. Your agent reads the skill's description and picks it for requests like these, so you don't need to name it.

If a request is close but not quite right, the skill says so and points to the related skill that fits better, instead of forcing a poor answer.

What do I need to give it?

It works best with the website address; an email address at the website's own domain, or access to its DNS settings; and the platform the site runs on, if the user knows it.

You don't have to prepare everything up front. The skill asks for missing pieces one at a time and says plainly when it's working from an assumption instead of your data.

What do I get back?

You get the website added and verified in CMO.so; the platform identified and the right connection guide; and the connect form opened in the CMO.so app (or a setup link emailed for later).

Every result comes from a written method with a quality bar, so numbers name their source, claims are checked and the output is ready to use or share rather than a rough draft.

Is it free?

Yes. The skill is open source under the MIT licence, so you can use it, change it and share it, including for client work.

Seeing, copying and downloading the whole file on cmo.so needs a free sign-in. Copying also upvotes and saves it, so you can find it again under Saved on the skills page.

Which AI agents can use it?

Claude Code installs it from the cmo.so marketplace. Any agent that reads SKILL.md folders, such as Codex or Cursor, can use it once the folder is in its skills directory.

As a core skill it also works in Claude, ChatGPT and other MCP clients through the cmo.so MCP server, so you can use whichever assistant you already have.

How do I install it?

In Claude Code, run /plugin marketplace add AI-Marketing-OS-LTD/cmo-so-skills, then /plugin install cmo-so@cmo-so. That installs this skill together with the rest of the CMO.so core group.

For other agents, sign in, press Copy or Download above and put the file in your agent's skills folder as SKILL.md inside a folder named after the skill.

Do I need a cmo.so account to use it?

Yes. Website setup & verification is a core skill: it works through the cmo.so MCP server with tools such as setup_status_get, verify_email_start, verify_email_confirm, dns_record_get, so it acts on your own website, drafts and channels.

The free plan is enough to start, and every change it makes is shown to you as a preview first and only goes ahead after you say yes.

Which skills work well with it?

It pairs well with Connect to CMO.so; and Blog autopilot settings. The agent can hand over from one to the next in the same conversation, for example research first, then the plan, then the writing.

Each of them has its own page with what it needs and what it returns, linked below.

Can I change it to fit my business?

Yes. It's a plain Markdown file, so you can edit the steps, add your own checks and examples, and keep your version in your own repo. The MIT licence allows it.

If your change would help others too, suggest it on the skills page or open a pull request on GitHub, and it may be folded into the library for everyone.

Where does the method come from?

It's written by cmo.so and adapts open work by others, credited on this page: wp-cli/wp-cli (MIT); and WordPress/WordPress (GPL-2.0-or-later).

Only permissively licensed work is adapted; copyleft repos are used for ideas only and repos without a licence aren't used at all.

Is my data sent to cmo.so when the agent uses it?

No. The skill only guides your own agent; your files, documents and data stay wherever your agent and its tools keep them.

As a core skill it reads and changes your cmo.so data through the MCP server, with your sign-in, and only after you confirm each change.

Ready when you are!

Connect Maggie and let her do the work

Enter your website. Maggie uses the same playbooks to plan, write and publish your marketing every day.

  • Free plan, no card needed
  • You decide what goes out
  • Cancel any time

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