AI Marketing Tools

11 Underrated AI SEO Tools Agencies Use to Boost Rankings in 2025

Discover the 11 underrated AI SEO tools that agencies are using in 2025 to rank faster, report better, and excel in Google and AI search.

Introduction

In the ever-evolving landscape of digital marketing, SEO remains a cornerstone for online visibility. However, in 2025, the game has changed. It’s no longer just about ranking on Google but also ensuring visibility across AI-driven search engines and large language models (LLMs) like ChatGPT and Perplexity. To navigate this new terrain, agencies are leveraging a suite of SEO Ranking Tools 2025 powered by artificial intelligence. These tools not only streamline SEO processes but also provide deeper insights and automation, enabling agencies to deliver superior results for their clients.

1. Writesonic

Best for: Accelerating SEO research and content creation with real-time SEO data.

Writesonic is an all-in-one AI SEO platform that facilitates research, writing, optimization, and publishing of blog posts from a single interface. Its standout feature, Chatsonic, allows users to interact with multiple LLMs to perform SEO tasks using real-time data from tools like Google Search Console and Ahrefs.

Key Features:
Real-time SEO Integrations: Seamlessly connects with Ahrefs, Semrush, and Google Search Console.
AI Article Writer: Utilizes models like GPT-4 and Claude for content generation.
Brand Voice Customization: Upload brand guidelines to maintain consistent tone.
One-Click Publishing: Directly publish to WordPress and social media platforms.

Pricing:
Starting at $16/month with various tiered plans catering to individual marketers, SEO professionals, and full-service agencies.

2. AirOps

Best for: Automating SEO operations and content production with flexible workflows.

AirOps offers a customizable AI content operations platform that integrates large language models with flexible templates. It allows agencies to automate research and content creation without the need for additional headcount.

Key Features:
AI Workflow Builder: Create complex workflows using over 40 AI models.
Brand Kit Customization: Tailor content to match specific brand voices.
Seamless Integrations: Connect with Google Docs, WordPress, Slack, and more.
Automated Content Briefs and Linking: Streamlines content creation and internal/external linking strategies.

Pricing:
Offers a free plan for solo users and custom pricing for scale and agency-specific needs, ensuring scalability from individual projects to multi-brand campaigns.

3. Rankscale.ai

Best for: Tracking brand visibility across AI search engines with precision.

Rankscale.ai specializes in Generative Engine Optimization (GEO), enabling agencies to monitor their clients’ presence on AI search platforms like ChatGPT and Perplexity with high specificity.

Key Features:
AI Visibility Score: Assess brand readiness across key SEO areas.
Detailed Tracking: Monitor specific keywords on multiple AI engines and regions.
Competitive Benchmarking: Compare performance against top competitors.
Sentiment Analysis: Understand the sentiment behind AI-generated mentions.

Pricing:
Flexible pay-as-you-go model starting at $20, making it ideal for agencies that require precise and scalable tracking solutions.

4. SE Ranking AI Overview Tracker

Best for: Granular tracking of AI overviews and organic rankings.

SE Ranking’s AI Overview Tracker provides comprehensive insights into how brands are appearing in AI-generated answers, complementing traditional SEO tools with AI-specific data.

Key Features:
Keyword Monitoring: Track which keywords trigger AI overviews.
Organic vs. AI Overlap: Analyze overlaps between traditional SERPs and AI results.
Competitor Analysis: Identify and compare with competitors in AI overviews.
Historical SERP Snapshots: Monitor changes over time for strategic adjustments.

Pricing:
Plans start at $95.20/month with options to scale based on the number of keywords and projects, ensuring agencies can choose the best fit for their needs.

5. Clearscope

Best for: Optimizing human-written content to rank faster and higher.

Clearscope excels in content optimization by providing data-driven suggestions that enhance the SEO quality of human-written articles. It’s a favorite among agencies for its intuitive and smart approach to content refinement.

Key Features:
Content Reports: Detailed analysis of top-ranking pages and keyword suggestions.
Readability Guidance: Ensures content is both engaging and SEO-friendly.
Google Docs Integration: Real-time content scoring and feedback within the writing environment.
Team Collaboration: Seamless task assignments and real-time commenting for efficient workflows.

Pricing:
Starts at $189/month, with scalable options for businesses that prioritize content quality and optimization.

6. Ahrefs AI Content Helper

Best for: Enhancing content around real search intent without over-optimization.

Ahrefs’ AI Content Helper integrates seamlessly with the Ahrefs suite, offering tools that help align content with actual search intent based on comprehensive keyword and competitor analysis.

Key Features:
Search Intent Grouping: Automatically categorize keywords by intent.
Content Gap Analysis: Identify and fill gaps based on competitor insights.
SEO Title and Meta Description Generator: Automates the creation of optimized metadata.
AI Chat Feedback: Provides real-time feedback on content quality and SEO optimization.

Pricing:
Bundled with Ahrefs plans starting at $129/month, making it an excellent addition for existing Ahrefs users seeking advanced content optimization.

7. Whatagraph

Best for: Creating accurate, stunning, and scalable SEO reports for clients or executives in minutes.

Whatagraph revolutionizes SEO reporting by consolidating data from various SEO tools into visually appealing and easy-to-understand reports. It leverages AI to generate performance summaries, saving agencies valuable time.

Key Features:
Multi-Platform Integrations: Connects with Google Search Console, Ahrefs, Semrush, and more.
AI-Powered Summaries: Automatically generate insightful performance summaries.
Customizable Reports: Tailor reports with branded themes, logos, and custom domains.
Automated Report Delivery: Schedule and automate report sharing via email or live links.

Pricing:
All-inclusive pricing based on source credits, ensuring transparency and scalability without hidden fees.

8. DataForSEO

Best for: Pulling real-time SEO data at scale to build custom tools, dashboards, or reporting workflows.

DataForSEO offers a comprehensive API platform that provides access to raw SEO data, allowing agencies to build bespoke SEO tools and dashboards tailored to their specific needs.

Key Features:
SERP Data Access: Retrieve structured search engine results from multiple platforms.
Keyword Research APIs: Obtain detailed keyword metrics and suggestions.
Backlink Analysis: Comprehensive data on inbound links and referring domains.
Scalable API Solutions: Suitable for high-volume and enterprise-level applications.

Pricing:
Pay-as-you-go model starting at $50, offering flexibility for agencies to scale as their data needs grow.

9. Pitchbox

Best for: Automating backlink-building and outreach efforts.

Pitchbox streamlines the entire link-building process, from prospecting to personalized email campaigns, making it an invaluable tool for agencies focused on building high-quality backlinks efficiently.

Key Features:
Automated Outreach: Use SmartTemplates™ to craft personalized emails and schedule follow-ups.
Built-in SEO CRM: Manage contacts and track link-building progress seamlessly.
Detailed Reporting: Generate white-labeled reports to showcase campaign performance.
Integration Capabilities: Connect with Slack, Zapier, and other productivity tools for enhanced workflow automation.

Pricing:
Plans start at $165/month, with advanced options available for larger teams and agencies requiring more robust features.

10. Ranking Racoon

Best for: Acquiring backlinks from authoritative and verified websites.

Ranking Racoon offers a community-based approach to link-building, connecting agencies directly with verified website owners for high-quality backlink exchanges without the hassle of cold pitching.

Key Features:
Verified Site Listings: Access a curated list of credible websites across various industries.
Direct Messaging: Initiate conversations and propose link exchanges seamlessly.
Real-Time Backlink Verification: Automatically verifies the status and quality of backlinks.
Community Guidelines: Ensures ethical and effective link-building practices.

Pricing:
Offers a free plan with limited features and a Pro plan at $25/month for enhanced capabilities and access to a broader range of verified sites.

11. Indexly

Best for: Automating indexing to ensure fast discovery of web pages by search engines.

Indexly automates the indexing process, ensuring that newly published or updated pages are quickly discovered and indexed by search engines, thereby accelerating SEO performance.

Key Features:
Auto-Indexing: Automatically scans and submits new or unindexed URLs.
Manual Indexing Control: Submit individual or bulk URLs instantly for immediate indexing.
Performance Analytics: Track impressions, clicks, and CTRs to fine-tune indexing strategies.
LLM Integration: Submit content to AI engines like ChatGPT and Perplexity via Bing integration.

Pricing:
Affordable plans starting at $14/month, ideal for freelancers and small agencies looking to enhance their technical SEO capabilities.

Conclusion

The landscape of SEO in 2025 is intricately tied to the capabilities of AI-powered tools. By integrating these SEO Ranking Tools 2025 into their workflows, agencies can not only enhance their efficiency but also deliver more impactful and data-driven results for their clients. Whether it’s automating content creation with Writesonic, tracking visibility with Rankscale.ai, or optimizing reports with Whatagraph, these underrated tools offer unique advantages that can set your agency apart in a competitive market.

Ready to elevate your SEO game? Discover how CMO.so can revolutionize your SEO efforts today!

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