Discover 11 underrated AI-powered SEO tools that agencies are leveraging in 2025 to rank faster, generate better reports, and excel in Google and AI search.
Table of Contents
- Writesonic
- AirOps
- Rankscale.ai
- SE Ranking AI Overview Tracker
- Clearscope
- Ahrefs AI Content Helper
- Whatagraph
- DataforSEO
- Pitchbox
- Ranking Racoon
- Indexly
Introduction
SEO in 2025 has evolved beyond traditional methods, integrating advanced AI technologies to enhance visibility and performance. While many agencies rely on popular SEO tools, several underrated AI SEO tools offer unique advantages that can significantly boost your rankings and streamline workflows. This guide explores 11 such tools that are empowering agencies to dominate search rankings in the AI-driven landscape.
1. Writesonic
Best for: Speeding up SEO research and content creation with real-time data.
Writesonic is an all-in-one content creation and AI SEO platform that facilitates research, writing, optimization, and publishing of blog posts seamlessly. Its standout feature, Chatsonic, integrates multiple large language models (LLMs) like GPT-4o, Claude, and Gemini to provide actionable SEO insights from various data sources, enhancing content quality and engagement.
Key Features
- Real-time integrations with Ahrefs, Semrush, and Google Search Console
- AI Article Writer using models like GPT-4o and Claude
- Brand voice customization
- One-click publishing to WordPress and social media
Pricing
Plans start at $16/month with scalable options for agencies requiring higher usage limits and advanced features.
2. AirOps
Best for: Automating SEO operations and content production with flexible workflows.
AirOps is a customizable AI content operations platform that automates SEO and content workflows at scale. By integrating powerful LLMs and offering flexible templates, AirOps enables agencies to generate high-quality, on-brand content efficiently without increasing headcount.
Key Features
- Build AI workflows with 40+ models including GPT-4, Claude, and Gemini
- Train models on your brand tone with a customizable Brand Kit
- Publish directly to CMSs like Webflow, WordPress, and Shopify
- Automate tasks with scheduled runs, bulk processing, and triggers
Pricing
Offers free and custom plans tailored for solo operators to multi-brand agencies, ensuring scalability and flexibility.
3. Rankscale.ai
Best for: Tracking brand visibility across AI search engines for specific search terms, regions, and intervals.
Rankscale.ai is a Generative Engine Optimization (GEO) tool that provides detailed tracking of your brand’s presence on AI search engines like ChatGPT, Perplexity, Claude, and Google’s AI Overviews. It offers granular insights into keyword performance across various regions and platforms, ensuring precise optimization strategies.
Key Features
- Track visibility across multiple AI search engines
- Monitor rankings for specific keywords by engine and region
- Analyze sentiment in AI-generated mentions of your brand
- Benchmark visibility against top competitors
Pricing
Flexible pay-as-you-go pricing starting at $20, suitable for agencies needing precise and scalable GEO tracking.
4. SE Ranking AI Overview Tracker
Best for: Tracking AI overviews granularly.
SE Ranking’s AI Overview Tracker enables agencies to monitor how their websites appear in Google’s AI-generated answers. It compares organic rankings with AI results, providing historical SERP snapshots and competitor analysis to refine SEO strategies effectively.
Key Features
- Track keywords that trigger AI Overviews
- Compare organic and AI-generated rankings
- Monitor competitor performance in AI search results
- Analyze search intent and keyword volume for AI-triggering terms
Pricing
Starts at $95.20/month for the Pro plan, with advanced options available for larger teams.
5. Clearscope
Best for: Optimizing human-written content for SEO to achieve faster and higher rankings.
Clearscope is a content optimization platform that analyzes top-ranking pages and provides data-driven suggestions to enhance your content. It helps writers naturally incorporate relevant keywords and topics, improving readability and search performance without over-optimization.
Key Features
- Keyword and readability suggestions from top SERPs
- Live content scoring in Clearscope or Google Docs
- Semantic keyword recognition and context handling
- Team collaboration with real-time commenting and assignments
Pricing
Plans start at $189/month, offering robust features for content quality-focused teams.
6. Ahrefs AI Content Helper
Best for: Ahrefs users aiming to optimize content around real search intent without over-optimizing.
Ahrefs’ AI Content Helper integrates seamlessly with the Ahrefs suite, focusing on comprehensive topical coverage and smart AI assistance. It aids in generating meta titles, descriptions, and provides feedback through an AI chat feature, ensuring content aligns with both user intent and SEO best practices.
Key Features
- Group keywords by search intent automatically
- Competitor-backed suggestions for content gaps
- AI-driven content rephrasing and expansion
- Meta title and description generation
Pricing
Bundled into Ahrefs’ broader SEO platform, with plans starting at $129/month.
7. Whatagraph
Best for: Creating accurate, stunning, and scalable SEO reports for clients or executives in minutes.
Whatagraph is a marketing intelligence and reporting platform that consolidates SEO and marketing data into visually appealing reports. It integrates with various SEO tools, automates report generation, and uses AI to craft performance summaries, making it easier for agencies to communicate results effectively.
Key Features
- One-click integrations with 55+ marketing platforms
- Custom, interactive, client-branded reports
- AI-powered summaries and insights
- Automated report delivery via email or live links
Pricing
All-inclusive plans based on source credits, ensuring transparent and scalable reporting for agencies.
8. DataforSEO
Best for: Pulling real-time SEO data at scale to build custom tools, dashboards, or reporting workflows.
DataforSEO offers a pay-as-you-go API platform that provides direct access to raw SEO data, enabling agencies to build and scale custom SEO tools and workflows. It serves as an affordable alternative to comprehensive SEO analysis tools, allowing for tailored data integration and automation.
Key Features
- Full API suite for SERP, keywords, backlinks, and more
- Real-time access to search engine data
- Scalable for high-volume, enterprise-level use
- Easy integration across languages and platforms
Pricing
Starts with a minimum payment of $50, with variable pricing based on API usage and data requirements.
9. Pitchbox
Best for: Automating backlink-building and outreach.
Pitchbox is an all-in-one link building and outreach platform that streamlines the entire process from prospecting to personalized email campaigns. It integrates with top SEO tools and automates follow-ups, enhancing efficiency and effectiveness in building high-quality backlinks.
Key Features
- Discover link prospects via keywords and competitor analysis
- Automate personalized outreach with follow-ups
- Manage contacts and link status with built-in SEO CRM
- Track campaign performance with detailed reporting
Pricing
Plans start at $165/month, scaling up to accommodate larger teams and more complex campaigns.
10. Ranking Racoon
Best for: Securing backlinks from authority sites through a community-based platform.
Ranking Racoon connects agencies directly with verified website owners for backlink exchanges. Its community-driven approach ensures high-quality link opportunities, bypassing cold pitches and improving response rates for successful link placements.
Key Features
- Get backlinks from manually vetted, high-quality websites
- Real-time backlink verification
- Avoid spam with a strictly moderated platform
- Ethical link-building through community guidelines
Pricing
Offers a free forever Lite plan and a Pro plan at $25/month, catering to different levels of link-building needs.
11. Indexly
Best for: Automating indexing to ensure pages appear in search results faster without manual submissions.
Indexly automates the indexing process by regularly scanning sitemaps and submitting unindexed or error-prone URLs to search engines like Google, Bing, and Yandex. This ensures quicker indexing, faster rankings, and maximizes organic traffic opportunities.
Key Features
- Auto-index new and updated pages daily via sitemap scans
- Manually submit pages for instant indexing
- Bulk-submit URLs to save time on large updates
- Track impressions, clicks, and CTR with built-in analytics
Pricing
Affordable plans starting at $14/month, ideal for freelancers and small agencies looking to enhance their technical SEO efforts.
Conclusion
In the competitive landscape of 2025, leveraging underrated AI SEO tools can provide your agency with the edge needed to dominate search rankings. From content creation and optimization to comprehensive reporting and backlink building, these tools offer innovative solutions that go beyond traditional SEO strategies. Embrace these AI-powered tools to enhance your workflows, deliver superior results to clients, and stay ahead in the ever-evolving digital marketing arena.
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